世纪商务英语Unit 9

Unit 9 职场

Background Knowledge

I. Career

Career is a term defined by the Oxford English Dictionary as an individual’s ―course or progress through life (or a distinct portion of life)‖. As of 2006, the word usually only pertains to one’s remunerative work (and sometimes also formal education).

A career is traditionally seen as a course of successive situations that make up a person's worklife. One can have a sporting career or a musical career without being a professional athlete or musician, but most frequently "career" in the 20th century referenced the series of jobs or positions by which one earned one's money. It tended to look only at the past.

As the idea of personal choice and self direction picks up in the 21st century, aided by the power of the Internet and the increased acceptance of people having multiple kinds of work, the idea of a career is shifting from a closed set of achievements, like a chronological résumé of past jobs, to a defined set of pursuits looking forward. In its broadest sense, career refers to an individual’s work and life roles over their lifespan.

In the relatively static societies before modernism, many workers would often inherit or take up a single lifelong position (a place or role) in the workforce, and the concept of an unfolding career had little or no meaning. With the spread during the Enlightenment of the idea of progress and of the habits of individualist self-betterment, careers became possible, if not expected.

II. Career Assessment

Career Assessments are tests that come in a variety of forms and rely on both quantitative and qualitative methodologies. Career Assessments can help individuals identify and better articulate their unique interests, values, and skills. Career counselors, executive coaches, career development centers, and outplacement companies often administer career assessments to help individuals focus their search on careers that closely match their unique personal profile.

Career counseling advisors assess people's interests, personality, values and skills, and also help them explore career options and research graduate and professional schools. Career counseling provides one-on-one or group professional assistance in exploration and decision making tasks related to choosing a major/occupation, transitioning into the world of work or further professional training. The field is vast and includes career placement, career planning, learning strategies and student development.

By the late 20th century a plethora of choices (especially in the range of potential professions) and more widespread education had allowed it to become fashionable to plan (or design) a career: in this respect the careers of the career counsellor and of the career advisor have grown up. It is also not uncommon for adults in the late 20th/early 21st centuries to have dual or multiple careers, either sequentially or concurrently. Thus, professional identities have

become hyphenated or hybridized to reflect this shift in work ethic. Economist Richard Florida notes this trend generally an d more specifically among the ―creative class.‖

III. When Job-Hunting: Dress for Success

It’s probably one of the most overused phrases in job-hunting, but also one of the most underutilized by job-seekers: dress for success. In job-hunting, first impressions are critical. Remember, you are marketing a product—yourself—to a potential employer, and the first thing the employer sees when greeting you is your attire; thus, you must make every effort to have the proper dress for the type of job you are seeking. Will dressing properly get you the job? Of course not, but it will give you a competitive edge and a positive first impression.

Should you be judged by what you wear? Perhaps not, but the reality is, of course, that you are judged. Throughout the entire job-seeking process employers use short-cuts—heuristics or rules of thumb—to save time. With cover letters, it's the opening paragraph and a quick scan of your qualifications. With resumes, it is a quick scan of your accomplishments. With the job interview, it's how you're dressed that sets the tone of the interview.

How should you dress? Dressing conservatively is always the safest route, but you should also try and do a little investigating of your prospective employer so that what you wear to the interview makes you look as though you fit in with the organization. If you overdress (which is rare but can happen) or underdress (the more likely scenario), the potential employer may feel that you don't care enough about the job.

How do you find out what is the proper dress for a given job/company/industry? You can call the Human Resources office where you are interviewing and simply ask. Or, you could visit the company's office to retrieve an application or other company information and observe the attire current employees are wearing—though make sure you are not there on a ―casual day‖ and misinterpret the dress code.

Finally, do you need to run out and spend a lot of money on clothes for interviewing? No, but you should make sure you have at least two professional sets of attire. You'll need more than that, but depending on your current financial condition, two is enough to get started and you can buy more once you have the job or have more financial resources.

Hints for Dress for Success for Men and Women

Attention to details is crucial, so here are some tips for both men and women. Make sure you have:

⊙clean and polished conservative dress shoes

⊙well-groomed hairstyle

⊙cleaned and trimmed fingernails

⊙minimal cologne or perfume

⊙no visible body piercing beyond conservative ear piercings for women

⊙well-brushed teeth and fresh breath

⊙no gum, candy, or other objects in your mouth

⊙minimal jewelry

⊙no body odor

Finally, check your attire in the rest room just before your interview for a final check of your appearance—to make sure your tie is straight, your hair is combed, etc..

Reading Skill Focus

Practice 2

1. autocratic parent–his word is the law; he assumes he knows what is best for his children and the children will learn discipline and respect for authority;

2. democratic parent –he is willing to discuss and listen; his role is advisor

3. permissive parent–he has no rules and offers no guidance to his children

Reading Mosaic

Comprehensive Reading

同事转变成竞争对手

1 你得承认当你的同事从上级那里获得称赞，你会有点嫉妒。这可能会促使你工作更加卖力，以便赢得老板的青睐。

2 有人说：工人间的竞争是有益的，因为这会使他们把精力投入到工作中去。另一些人认为：竞争已经到了十分危险的程度。

3 现在有关工作这个问题的争论仍然存在。后一种观点认为：现在的关键问题是工作的问题。一些员工担心自己的同事得到升职的同时，自己却被解雇了。竞争会产生这样的后果：一些员工想方设法给自己认定的对手人为搞破坏。

4 最近一项对150名美国经理的调查表明，超过半数的人认为雇员间的竞争比十年前要普遍得多。

5 但竞争，究竟是好还是坏，实际上是由公司文化造成的。管理者应该让员工们之间互相竞争吗？是不是应该让员工在这样的团队环境下工作：员工进行自我挑战而不是想方设法地超过自己的同事？

6 在同事间存在一些竞争是件好事。曾为许多忧心忡忡的员工提供咨询的美国心理学家布鲁斯彭蒙蓝兹曾说过，“竞争能给我们带来自我价值感”。

7 竞争会使我们加紧完成工作，有时也会使我们更加出色。有两种不同的竞争方式：内部竞争和整个团队的竞争。

8 在那些有强烈团队精神的公司里，竞争会使他们的工作与众不同！这种公司具有很强的团队意识，使竞争发挥着不同的作用。

9 位于旧金山的Acountemps的地区负责人布雷特古得说：“我认为当你们庆祝团队胜利的时候要意识到：胜利是由于团队间协作产生的力量而不是靠个人的力量。”

10 古德说，后一种运作方式很明显地表明：工人们并不会在工作中更多的考虑他们为之服务的顾客。

Notes:

1. (Para.5) Or do they encourage teamwork in an atmosphere in which employees challenge themselves rather than try to beat out fellow workers?

这里rather than意思是“比较起来说的话，倒不如”。

beat out意思是“击败”。

2. (Para.9) …you have people collaborating as a team dynamic rather than an individual.

3. (Para. 11) That is a positive approach to workplace competitiveness.

approach作名词，“方法”，后面通常使用介词to+名词，如a new approach to foreign languages学习外语的新方法。

Comprehension Check

1. a little bit jealous ; a little longer and harder

2. A. competition among employees is helpful

B. competition has reached dangerously high levels

C. look for ways to destroy their perceived rivals

D. competition among employees was more prevalent now than 10 years ago

3. A. a feeling of self-worth; get things done

B. competition between teams; competition between individual employees.

C. a team dynamic ; an individual

D. take their eyes off the clients they serve

Vocabulary Check

Part 1

1.F

2.A

3.E

4.B

5.G

6.I

7.C

8.J

9.D 10.H Part 2

1. cooperate

2. receptionist

3. awareness

4. advisor

5. physicist

6. co-worker

7. competitiveness

8. supervisor

Practical Reading

1. C

2. B

3. D

4. D , F

Fast Reading

工作面试的一些小建议

1 当你坐在面试官面前的时候，他或她正在打量你的每一个部分。而他们所看到的可能与你所说的话一样重要。事实上，一些专家认为非语言的沟通比语言更为重要。

2 当你参加工作面试时，采纳下面一些小建议将对你的体态语言及外表有所帮助。

3 第一时刻。当你等候面试的时候，不要打开你的公文包复习你事先准备好的笔记。相反，浏览那些放在等候室的杂志或宣传单，这会给别人留下你在面对压力时很放松的印象, 还有助于你在面试开始的关键时刻表现出信心。

4 切忌马上开始谈话、紧张地翻公文包或急于坐到椅子上。如果你没有被邀请坐下，选择面试官桌前正对的或旁边的椅子坐下，而不要问你该坐在什么地方。

5 如果面试官在面试期间接听电话，你可以从公文包中挑选一些材料来复习，以便

给他一些隐私空间。不要因面试被打断而表现出心烦或询问是否需要离开办公室。许多面试官接听电话是有目的的，他们想知道在办公过程中受到扰乱时，你是否会采取负面反应。

6 如何进行谈话？谈话的方式往往比谈话的内容更为重要。说话时要语调自然，不要改变你平时说话的方式。自信的申请人说话时声音放松、亲切、有条不紊，与其自身的感觉是一致的。

7 保持目光接触。在友好地说话要友善地微笑并保持目光接触，这意味着你开朗、诚实、可信。但与面试官的目光接触不要过度，因为目光接触持续超过7-10秒会令人感到不舒服或焦虑不安。

8 应该穿什么？面试时穿的衣服应该适合你的行业。但是，无论你的工作性质是大公司的比较保守的，还是比较随意并强调创造性的，你都应该穿着职业化并搭配和谐。保守颜色的套装，比如黑色或深蓝色，对于男女应聘者来说都是最安全的颜色。穿套装时里面要穿白色或单色的衬衫以展现出有品位、职业化的外表。

9 如果你想通过服饰来表达个性，只能从小巧精致的方面来表达。女性可以戴一件有品位的首饰，男性可以戴一条优雅的领带。

10 不要忽略细节。女性应该注意指甲油，化妆和手提包。指甲不要太长，也不要涂过分鲜艳的颜色。如果你化妆，也要化得精致，不要喷香水。手提包要简洁，并使之与鞋或衣服搭配。

11 男性应注意保持指甲干净整洁。鞋袜与衣服要搭配，并且确保鞋子是刚刚擦过的。如果携带公文包，那要保证包是干净整洁的。

12 想要看起来职业并不需要花很多钱。只要你仔细选择衣服并注意细节，你就会给别人一个很好的第一印象。

Notes:

1. (Para. 3) This creates the impression that you’re relaxed before stressful events, and helps you project confidence during the critical early moments of the interview.

本句中This作主语，create作谓语，the impression作create的宾语。由第一个that引导定语从句，修饰先行词impression。help和creates并列作谓语。project此处为动词，project confidence意思是“表现出自信”。

2. (Para. 4) …, fumble with your briefcase or dive into a chair.

fumble此处为动词，意为to touch or handle nervously or idly，乱摸，紧张地触摸。3. (Para. 4) If you aren’t invited to sit, choose a chair across from or aside the interviewer’s desk.

if从句中使用了被动语态，主句采用祈使句的形式。chair 作choose的宾语，后面的短语across from or aside the interviewer’s desk修饰chair作定语。

across from意思是在……对面，aside是副词，意思是“在旁边”。Comprehension Check

1. C

2. A

3. D

4. A

5. D

6. B

7. C

Supplementary Reading

设立必要的目标

1 我们都愿意相信自己有能力成就大业，有能力发挥自己的全部潜能。因此我们需要梦想。梦想让我们展望到更美好的未来，梦想让我们精神焕发；纵然要面对现实的困

顿，梦想依然代表了可能。梦想让我们一往直前。绝大多数的成功人士都是梦想家，是敢想敢做的平常人。梦想家不会甘于平庸，因为没有人会梦想半途而废。

2 年幼无知时，我们不会只梦想在棒球赛的开局中击中一垒，而是梦想在第九局中完成本垒打，赢出决赛。我们也不会梦想艰苦奋斗、充满挫折的一生，而是梦想轰轰烈烈地干大事，创伟业。

3 现在我们知道实现梦想需要付诸行动，可对大多数人而言，难就难在不知从何入手。我们或许非常希望在五年内当上副总统，希望在马拉松中跨越终跑线，希望多年前开始写的小说能够完成。但如何把想法化为行动，我们却总是漫无头绪。

4 为了能不断接近我们最终的雄心壮志，我们必须从具体的事情做起。这些就是我们的目标。

目标与梦想

5 梦想是我们最终的追求。目标则指引我们去实现梦想。梦想是我们奋斗之后的宏图，是旅程终点的奖赏。目标是我们拿到奖赏前一步一个脚印的努力。

6 梦想是我们的宏畴伟略。目标则是具体到每一日的计划，为不断进取规定出可完成的指标。不过，梦想和目标又是密切联系在一起的。

7 目标为我们提供每天的方案，告诉我们从何做起，教我们分清轻重缓急。目标使我们安排好时间，建立起生活的规律。设立目标是你取得成功的关键一步。

8 譬如，你正在大公司供职并攀爬着晋升的阶梯。然而不容乐观的是，高层职位少之又少，角逐者却芸芸。你的梦想是获得晋升。你要做的是把梦想分割成可以身体力行的几部分，列出一张清单。在对“梦寐以求”的职位做一番研究后，你得出定论：他们要找的是一个努力工作的人，他既要能管好手下，又要能提高生产率。

9 那么，逐一完善自己的这些特点也就成了你的目标。

10 首先要做的是向上司表示出你有勤奋工作热忱，还要多找些长期项目来做，以表明你可以长时间地保持一定的精神状态。然后向上司显示你善于与人协作，你花时间为团队工作，你能让周围的人在工作中表现得更好。

11 要点是，你必须定下具体的目标，明确它们的定义。目标不是含糊的想法，也不是匆促许下的新年进步的决心。目标是明确的行动，写下来后要紧循而为。

Notes

1. (Para. 1) Most successful people are dreamers, ordinary people who are not afraid to think big and dare to be great.ordinary people 做dreamers 的同位语，who引导定语从句修饰ordinary people。

2. (Para. 5) Dreams are our vision of where we are after our struggle, the prize at the end of the journey.

where we are after our struggle 和the prize at the end of the journey 并列做of 的宾语。

Comprehension Check

1.C

2.D

3.D

4.D

5.B

6.A

7.C

8.B

9.A 10.D Vocabulary Check

1. content

2. priority

3. nourish

4. resolution

5. utmost

6. vague

7. vision

8. intension

9. define 10. blueprint

新世纪商务英语综合教程第二册课文译文

新世纪商务英语综合教程第二册课文译文 第一单元语言的事务和商务的语言 课文一 以其它手段建立的世界帝国 汪滢陈俐丽译 它无处不在。它是约3.8亿人的母语，还是约占此人数三分之二人的第二语言。全世界有10亿人在学习它，约占世界人口三分之一的人或多或少会接触到它。预计到2050年，全世界半数人会近乎精通它。它是全球化时代的语言——国际商务、政治和外交等活动使用它，也是计算机和互联网的通用语言。你能在科特迪瓦的海报上看到它，能在东京的流行歌曲中听到它，还能在金边的官方文件中读到它。《德国之声》电台用它播放节目，法国商学院用它授课，玻利维亚的内阁会议用它作为交流媒介。的确，这种在14世纪的英格兰只有“下等人”才说的语言取得了长足的发展进步，如今已经成为世界的语言。 为什么会这样？原因不在于英语好学。诚然，英语单词词性简单，但是动词变化不规律，语法怪异，拼写和发音之间的对应简直是噩梦。由于传播十分广泛，英语衍生出众多的版本，有些独特的表达连英语为“母语”的人们也难以相互理解。 英语的来源甚广，包括罗曼语、日耳曼语、挪威语、凯尔特语等等，因此它必定会杂乱无章，但正是这种灵活性在使它变得庞杂的同时，也变得更加强大。提到新词，英语几乎毫不阻拦地接纳。每年出版商都会推出包含大量新词的新字典。例如，过往十年里不仅出现了很多网络用语、计算机用语、手机用语（如“浏览器”、“下载”、“发短信”等），还诞生了大量青少年俚语（如“赞”、“正”、“残”、“酷”、“杯具”）。虽然一些守旧者强烈反对，但这些都被英语欣然接纳。 英语母语者也并非一直对自己语言的这种放任态度毫不在意。18世纪便有三位作家——约瑟夫·爱迪生（《旁观者周刊》的创立者）、丹尼尔·笛福（《鲁滨逊漂流记》的作者）以及约翰森·斯威夫特（《格列佛游记》的作者）希望建立一个委员会来规范英语。 所幸，自由贸易的原则占了上风。一种语言的成败并不取决于它的内在品质，“而全在于说这种语言的人拥有多大权力。” 英语随时代发展，到19世纪它已蔓延到日不落帝国的各个角落，自那以后它开始成为全球的语言。 英语的发展不仅见于其在英国殖民地的广泛应用，还体现在它在遥远国度的用途。例如，1940年，德国和日本协商建立反对英美的同盟，这两国的外交大臣交流时使用的便是英语。然而，不论英语如何地海纳百川，它日后的成功要归功于美国这个英语国家作为世界巨头的崛起，这其中也存在导致摩擦的重大原因。 英语成为全球通用的语言，其好处在于便利各国人民相互交流、进行商务往来。然而，语言不仅是国与国之间对话交流的媒介，还是文化和身份的宝库。在很多国家，英语日益显现出压倒性势头，将要破坏或摧毁当地的文化，有时甚至在英国也有如此令人悲叹的情景，目前横扫世界的语言叫做英语，但承载它的确是美国文化。 英国人对此倒没什么怨言。虽然有一些人对这些词语的消亡感到遗憾，如“bullet-proof waistcoat”演变成“bullet-proof vest”（均为“防弹背心”的意思）、每句话开头都加“hopefully （希望如此）”，完成时态彻底消亡，以及“presently”的意思从“尽快”变成了“目前”，

商务英语翻译汇总

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The road to Hell is paved with good intention好心办坏事 The spirit is willing, but the fresh is weak. 心有余而力不足 A young idler, an old beggar. 少壮不努力老大徒伤悲. 爱莫能助be disobliging 活该to have it/that coming to sb. 遇到克星meet one’s waster Cats hide their claws. 知人而不知心 Grasp all. Lose all. 贪多必失 Two’s company，but three’s a crowed. 两人成伴，三人不欢背黑锅The whipping boy./ to carry the can 逼得走投无路to bring/ drive sb. to bay. 进退维谷to be caught between the Devil and deep blue sea. 出格step out of line No way is impossible to courage. 勇者无惧 The more wit, the less courage. 初生牛犊不怕虎 Nothing ventured nothing gained. 不入虎穴焉得虎子 认为…不在话下think nothing of doing sth. 采取主动take the initiative in doing sth. 激流勇进advance through the rapids.

Don’t hate the hand that fee ds you. 不要忘恩负义 Better be envied than pitied. 宁被人妒，不被人怜 To turn over a new leaf. 改过自新 吃不着葡萄说葡萄酸sour grapes 恨铁不成钢regret that one’s offspring does not live up to one’s expectations wish iron could turn into steel at once. 红颜易逝beauty fades likes a flower Care killed the cat. 忧愁伤身 To leave(sb) for behind/ in the dust 望尘莫及 Feast or famine 大起大落 To scratch one’s head/ rack one’s brain 冥思苦想 The fool wonders, the wise man asks. 愚人困惑，智者勤问 The squeaking wheel gets the oil. 无声无息，亦无所得 He who hesitates is lost. 犹豫不决错失良机 一头雾水To be in a complete fog/ to be puzzled and confused. 仁者见仁，智者见智To be all things to all men/people. 茅塞顿开click（to suddenly became clear or understand） Faith moves mountain. 精诚所至，金石为开 A friend is best found in adversity. 患难见真情

世纪商务英语---外贸英语实务翻译答案

1. 检验证书用来表明商品是否符合合同条款。 2. 有时，在合同中有必要订立一个罚金条款，以防万一出现未交货、迟交货、或迟开信用证等一方违约的情况。 3. 当发生不可抗力时，援引不可抗力条款的一方必须在规定期限内及时通知另一方。 4. 裁决指仲裁庭做出的决定。 5. 仲裁协定或合同中的仲裁条款应写明仲裁费用由谁承担。 6. In this case, who is to bear the losses? 7. A force majeure clause should also be specified in the sales contract. 8. Any claim by the buyer regarding the goods shall be filed within thirty days after the arrival of the goods at the port of destination. 9. If you want to file a claim, you should give us a survey report issued by an inspection agency approved by us. 10. I’ll ty pe a clean contract and we can sign it this afternoon. 1. 在信用证支付方式下指望银行付款，而非进口方付款的能力或意愿，但出口方只有遵从信用证的所有条款，才能得到货款。 2. 银行开出信用证就意味着该银行要承担在合适的汇票和单据被出示后付款的责任。 3. 受益人即信用证中所指定的有权接受货款的人，即出口商。 4. 在这一步骤中，买方应填写申请表，包括品名、质量、数量、单价、总值、贸易术语、付款时间、包装、装运期限等。通常买方还应该明确信用证的有效期。 5. 通常，信用证应在装运日期前至少15天内到达卖方，以留出充足的时间进行审核，必要时进行修改，并安排装运。 6. 如果修改通知书涉及两个以上条款，相关各方只能按照惯例全部接受或全部拒绝，而不能只接受其中的一部分，而拒绝其他部分。 7. Wang Ling found that all its clauses were all right except the shipment validity when checking the L/C. 8. As stipulated in the contract, the buyer should open a letter of credit in favor of the seller 30 days before the month of shipment. 9. The letter of credit has been opened in your favor. 10. Generally, the letter of credit specifies the beneficiary’s name, description of goods, quantity, unit price, total amou nt, ports of loading and destination, trade terms, payment terms, shipping documents, shipment validity, negotiation validity, etc. 1. 在中国，由国家质量监督检验检疫总局来主管全国进出口商品的检验工作。 2. 未经检验合格，《种类表》中的进口商品不准销售、使用， 出口商品不准出口。 3. 应注意不同检验证书的有效期不同，如果检验证书到期，商品就需要重新报验。 4. 商检机构应当在对外贸易合同约定的索赔期限内完成检验，并签发检验证书。 5. 对这批货物进行30%的抽样检查所得的检验报告是最终的，对双方都有约束力。 6. What’s the time limit for the reinspection? 7. The reinspection fee should be borne by the seller. 8. These goods are not allowed to pass the customs without legal inspection. 9. The buyer is entitled to reinspect the goods upon their arrival even though inspection has been made before shipment. 10. Whose survey report will be taken as final if we find any shortage? Unit 12 1. 运输代理行是运输领域的专家，了解各种最新的运输方式及其相关运费。 2. 运费按以公吨为单位的重量（重量吨）来计算，这种方式用“W ”表示。运费也可以按尺码吨来计算，用“M ”表示。 3. 对于贵重物品，按商品估价的一定百分比收取从价运费，这种方式用“Ad V al.”表示。 4. 航空运费的性质是运费只适用于从一机场到另一机场（单程），且只是运费，不包括其他额外费用， 如报关和仓储费用等。 5. 规定滞期费和速遣费的目的是为了促进装卸任务的及时完成。 6. 提单代表货物的所有权。 7. The freight is roughly based on weight and destination. 8. As we are in urgent need of the goods, please ship the goods immediately upon receipt of the L/C. 9. Under FOB, instead of the seller, it is the buyer who will arrange for the shipping space. 10. We await your shipping instructions. Unit 9 Unit 10 Unit 11

新世纪商务英语综合教程第二册复习资料

Unit1 1. Truly, the tongue spoken back in the 1300s only by the "low people" of England has come a long way. Paraphrase: Indeed, the language spoken as early as 1300s by the native people in England has developed for a long time 2. But however accommodating English might be the real reason for the latter day triumph of English is the triumph of the English-speaking United States as a world power. Paraphrase:Adaptable, as English might be, the English owes its success to the victory of the English-speaking United States as a world power. 3. As the 20th century drew on, however, and English continued to encroach, French was driven on to the defensive. Paraphrase:As the 20th century was approaching, and English kept on expanding beyond limits, French was put in a cornered position, having to fight for protection. 4. In India some people see English as an oppressive legacy of colonialism that should be exterminated. Paraphrase:India was once regarded as the Jewel in the Crown of the British Empire. People in India would think the English language reminds them of the period of colonialism, which should be wiped out. 5. But for many peoples the triumph of English is the defeat, if not outright destruction, of their own language. Paraphrase:But for many peoples, the success or the wide spread of English means the defeat, perhaps even a complete extinction, of their own language. 6. Thus the triumph of English not only destroys the tongues of others; it also isolates native English-speakers from the literature, history and ideas of other peoples. Paraphrase:Therefore, the success of English not only defeats other languages, but separates native English speakers from the literature, history and ideas of other ethnic groups.

商务英语翻译技巧整理

一.翻译原则 1.忠实原则,即信息对等而不是语意对等 Eg.每年的两届交易会,把全国几乎所有的外贸公司和出口商品集中起来,统一到广州展出,成交,减少了我们到国外推销的支出,外商也可以只派少数人到会选购,不必花大人力到我各口岸寻找生意,节省了买卖双方的费用,深受国外经营各种商品的中小客商的欢迎. The biannual Guangzhou Fair is attended by almost all foreign trade companies in China and presents a great number of export commodities to buyers from abroad. Many transactions are concluded at the fair. As sellers and buyers can all gather in one place to conduct trade talks, the fair apparently saves them a great deal of time and money. This explains why the Guangzhou Fair has long been popular among overseas traders. 2. 准确原则---选词准确,概念表达准确,数码单位准确. 如: 保税区≠Free trade zone 保税仓库≠Tarriff-free warehouse Eg.客商从开发区企业分得的利润汇出境外时,免征所得税. Profits gained by the investors and businessmen from the Development Zone terprises will be exempted from tax when remitted out of China. Eg.如贵方能将尿素报价降至每吨1200美元,我们可以订购150至180吨. If you can reduce your price of Urea to 1,200 dollars per ton, we may consider placing an order of 150-180 tons. 3.统一原则 译名,概念,术语应始终保持统一,不能随意改变译名. 如:基本建设≠basic construction 基本价格≠basic price 4.文化融入 A.注意文化因素---了解中西方文化差异 1)思维方式的不同 中国文化重权威与历史,西方重现实与事实---偏实用. 中国文化重整体,西方偏分析性思维 2) 语言的不同 中国语言重修饰,偏笼统与含糊,西方语言重具体和准确. 谦辞在许多场合被采用,体现了中国文化背景下语用特征之一.

世纪商务英语Unit 9

Unit 9 职场 Background Knowledge I. Career Career is a term defined by the Oxford English Dictionary as an individual’s ―course or progress through life (or a distinct portion of life)‖. As of 2006, the word usually only pertains to one’s remunerative work (and sometimes also formal education). A career is traditionally seen as a course of successive situations that make up a person's worklife. One can have a sporting career or a musical career without being a professional athlete or musician, but most frequently "career" in the 20th century referenced the series of jobs or positions by which one earned one's money. It tended to look only at the past. As the idea of personal choice and self direction picks up in the 21st century, aided by the power of the Internet and the increased acceptance of people having multiple kinds of work, the idea of a career is shifting from a closed set of achievements, like a chronological résumé of past jobs, to a defined set of pursuits looking forward. In its broadest sense, career refers to an individual’s work and life roles over their lifespan. In the relatively static societies before modernism, many workers would often inherit or take up a single lifelong position (a place or role) in the workforce, and the concept of an unfolding career had little or no meaning. With the spread during the Enlightenment of the idea of progress and of the habits of individualist self-betterment, careers became possible, if not expected. II. Career Assessment Career Assessments are tests that come in a variety of forms and rely on both quantitative and qualitative methodologies. Career Assessments can help individuals identify and better articulate their unique interests, values, and skills. Career counselors, executive coaches, career development centers, and outplacement companies often administer career assessments to help individuals focus their search on careers that closely match their unique personal profile. Career counseling advisors assess people's interests, personality, values and skills, and also help them explore career options and research graduate and professional schools. Career counseling provides one-on-one or group professional assistance in exploration and decision making tasks related to choosing a major/occupation, transitioning into the world of work or further professional training. The field is vast and includes career placement, career planning, learning strategies and student development. By the late 20th century a plethora of choices (especially in the range of potential professions) and more widespread education had allowed it to become fashionable to plan (or design) a career: in this respect the careers of the career counsellor and of the career advisor have grown up. It is also not uncommon for adults in the late 20th/early 21st centuries to have dual or multiple careers, either sequentially or concurrently. Thus, professional identities have