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初级商务英语教学大纲

初级商务英语教学大纲
初级商务英语教学大纲

《商务英语-初级》课程教学大纲

Business English-Primary

一、课程的目的、要求和任务

1、本课程要求学员掌握从商务活动的实际应用出发,掌握最基本的商务英语,达到用英语进行简单的商务活动的目的。从自我介绍,简单问候,公司概况,电话预约,到拜访客户,产品描述等的一般英语表达。此课程要求学生积累基本的商务英语词汇。注重灵活运用所学的英语词组和对话,不同的商业环境下用不同英语组准确地表述。

2、通过本课程力图使学员具有独立用英语进行商务交流的能力,培养正确的英语口语表达,以及将简单的手头材料、书面英语词汇转化为口头表达,熟悉日常工作中常用商务英语词汇,进而熟练运用。通过本课程的学习,达到运用英语进行商务活动的专业性,熟悉基本商务英语技能和各种商务活动情境,加强听、说、读、写几方面的技能训练,提高语言表达和应用能力,能在课程结束后在生活和对外商务活动中流利的用英语表达。

二、大纲的基本内容及学时分配

Mode l

Part 1 Self-Introductions and greetings

1.教学目的

Introduce yourself and others

2.教学内容

Introducing yourself

Saying where you work

Introducing other people and greetings

3.重点、难点

Introduce yourself and others

4.课时安排:1课时

Part 2 Professions

1.教学目的

Give and ask for and personal and job related information 2.教学内容:

Saying what your job is

Exchanging name card

Find out information about people

3.重点、难点

Find out information about people

4.课时安排:1

Part 3 Companies

1.教学目的、要求:

Exchange information about company and products

2.教学内容:

Describing your company

Talking about the business of your company engaged Finding the cooperation opportunity

3.重点、难点

Exchange information of company and products

4.学时安排:1

Model 2

Part 1 Appointment

1.教学目的、要求:

Ask for an appointment

2.教学内容:

Making a call for an appointment Asking to talk to someone on line Leaving a message

3.重点、难点Ask for an appointment 4.课时安排:1

Part 2 Visits and travel

1.教学目的、要求:

Visit the customer

2.教学内容:

Finding out about hotels

Talking to a check-in

Visit the customer

3.重点、难点

Visit the customer

4.课时安排:1

Part 3 Plans

1.教学目的、要求

Make plans and arrangement

2.教学内容

Discussing arrangement

Making arrangement

Planning a trip

3.重点、难点

Make plans and arrangement

4.学时安排:1

Model 3

Part 1 Fair and display

1.教学目的、要求

Book a booth

2.教学内容:

Finding out about a trade fair

Talking about products

Booking a booth

3.重点、难点

Talking about products

4.学时安排:1

Part 2 Promotion

1.教学目的、要求:

Describing products and convincing customer 2.教学内容:

Comparing products

Convincing customer

Giving suggestions

3.重点、难点

Convincing customer

4.学时安排:1

Part 3 Treating the customer

1.教学目的、要求:

Social skills and cultural difference

2.教学内容

Asking a guest to dinner

Making invitation

Describing dishes

3.重点、难点

social skills

4. 学时安排:

Model 4

Part 1 Visit factory

1.教学目的、要求

Inviting customer to factory 2.教学内容:

Saying what you have done Visiting a factory

The company report

3.重点、难点

The company report

4.学时安排:3

Part 2 Handling problem

1.教学目的、要求:

Handling complaints and problems 2.教学内容:

Handling problems

Complaint and apology

Finding a solution

3.重点、难点

Finding a solution

4.学时安排:1

Part 3 Future development

1.教学目的、要求:

Prediction of future trends 2.教学内容:

Discussing industry development Making predictions

Talking about future

3.重点、难点

Discussing industry development 4.学时安排:1

Model 5

Part 1 The working location 1.教学目的、要求:

Ask for and give directions

2.教学内容:

Giving directions

Talking about department

Taking a message

4.重点、难点

Ask for and give directions 4.学时安排:1

Part 2 Everyday work

1.教学目的、要求

Discuss likes and dislikes

2.教学内容

Talking about your work

Describing routines

Likes and dislikes

3.重点、难点

Express likes and dislikes

4.学时安排:1

Part 3 The working environment

1.教学目的、要求:

Make and respond to requests

2.教学内容:

Asking people to do things

Talking about stress

Giving advices

3.重点、难点

Make and respond to requests

4.学时安排:3

参考书目

1、朱涛,《大学商务英语听说教程》,复旦大学出版社,2005年

2、《新版剑桥商务英语教程:商务英语的沟通技巧》,华夏出版社,2004年

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全国商务英语翻译统一考试初级笔译练习试题 练习一 Part I Translate the following sentences into English or Chinese 1.迄今为止,各国的移民政策侧重于为低技能工人设置障碍,同时鼓励高技能专业人才、工程师、科学家和企业家前来工作,甚至定居。 2.Kasda是瑞士的汽车、能源和食品集团公司。本年度第一季度,尽管它的总营业额下降了6%,但是利润却增加了12.1%。 3.“海洋城”以其绵延10英里(相当于16公里)的海滩而闻名,每年接待约800万游客 4.当富人想到将财富传给子孙的时候,他们通常会有两种情绪:害怕和忧虑。他们害怕或忧虑金钱会对子孙产生消极影响;害怕金钱会让子孙失去通过努力工作获得成功的人生动力。 5.关于我方第315号订单,由于到货质量低劣,我方被迫表达强烈不满。 6.China is fielding its largest-ever Olympic team at the upcoming Beijing Games, with 639 athletes competing in all 28 sports. The Chinese team will attempt to surpass the 32 gold medals won at the Athens Olympics, four less than the United States. 7.A Japanese media report says Japan and China have reached a compromise and agreed to jointly develop gas fields and share profits in disputed areas of the East China Sea. 8.The number of newly laid-off U.S. workers rose last week, the latest sign that the economic downturn is affecting the job market. A report Thursday from the Labor Department said the number of people applying for unemployment benefits for the first time rose 22–thousand, to 378–thousand. 9. Chinese economy suffered only a mild setback in the first quarter of 2008, and remains resilient despite inflation and worsening global credit crisis. 10. Praise and encouragement also makes employees more likely to work hard and stay in their jobs, saving on the cost of finding replacements. Part II Translate the following passages into Chinese. Passage 1 Most Americans believe someone isn’t grown up until age 26, probably with a completed education, a full-time job, a family to support and financial independence, a survey said. But they also believe that becoming an official grown-up is a process that takes five years from about the age of 20, concluded the report from the University of Chicago’s National Opinion Research Center. The findings were based on a representative sample of 1398 people over age 18. The poll found the following ages at which people expect the transitions to grown-up status to be completed: age 20.9 self-supporting; 21.1 no longer living with parents; 21.2 full-time job; 22.3 education complete; 24.5 being able to support a family financially; 25.7 married; and 26.2 having a child. “There is a large degree of consensus across social groups on the relative importance of the seven transitions,” said Tom Smith, director of the survey. The only notable pattern of differences is on views about supporting a family, having a child and g etting married. “Older adults and the widowed and married rate these as more important than younger adults and the never-married do,” he added. “This probably reflects in large part a shift in values across generations away from traditional family values.” The most valued step toward reaching adulthood, the survey found, was completing an education, followed by full-time employment, supporting a family, financial independence, living independently of parents, marriage and parenthood. Passage 2 Spend less than you earn. This is perhaps the most worn out, overused phrase in the world of personal finance. But guess what? It’s also the single most important financial lesson you’ll ever learn. No matter how hard you work and how much money you earn, you’ll never achieve financial security if you spend more than you earn, so…… do whatever it takes to make sure that this doesn’t happen. This takes self-discipline, and might require constructing a budget, but if you ever want to get to a point where you can afford all the little niceties in life, you need to make it happen. Plan for the future. I’ve been where you are, and I know that “the future” seems like it’s a million miles away. Do yourself a favor. Sit down and define short, intermediate, and long-term goals and then put together a plan for getting there. It’s not easy, and you probably won’t get it right at first but once you do this, you’ll have something concrete to work from (and to modify in the future). Start small and work your way up. Be patient. Building a solid financial foundation takes time. Don’t look for shortcuts or try to strike it rich overnight wit h the latest hot investment tip. Likewise, don’t make major financial decisions wi thout fully considering the ramifications. This isn’t to say that you should be paralyzed fear. Rather, you need to do your homework. Turn those unknowns into knowns, and

初级商务英语课文单词整理word版本

初级商务英语课文单 词整理

Unite 1 word of work Business 生意 Technique 技术,技巧,手法,技能 cross-cultural 跨文化的 Internet 互联网 Presentation 报告,展示 public speaking 公众演讲 Consultant 咨询者,顾问 Consultancy 咨询公司 run(course/workshop) vt. 开办(课程/讲习班) one-to-one 一对一 Accredited 授权,信任,委派(appoint 任命,指定,委派)Motivational 激发性的 Title 题目,主题 Sample 样品 Account 计算 Correspondence 通信,一致,相当(correspondent 通讯员,记者=journalist/reporter/newsman) Badge 徽章,标记 Identify 确认,鉴定,识别 catering service 饮食业,饮食服务 MD managing director的缩写,总经理,执行董 Gadget 小玩意,小器具,小配件

Client 客户 Entertaining 娱乐的,有趣的,(entertainment 娱乐,招待,消遣entertainer 演艺人员,表演者 entertain 使娱乐) Professional 专业的,专业人士 Involve 牵涉,包含, (evolve 发展,进化) Responsibility 责任 be responsible for sb./sth 对·····负责 Interior 内部,内部的,室内的 Memo 备忘录 electrical appliances 电器 Ship 船 Power Point 幻灯片 Bonus 津贴,红利 Catalogue 目录 Positive 积极的 =active/proactive /optimistic乐观的 pessimistic 悲观的/negtive 消极的,否定的 Presence 出席,在场 Diary 日记 Athens 雅典(希腊首都) Quality manager 质量监控经理 Unite 2 work in progress management consultant 管理咨询师

2020年初级商务英语翻译练习(最新)

1.Concerns are growing that Britain’s withdrawal from the European Union will cause economic problems for both sides. 人们越来越担心英国脱欧会给双方带来经济问题。 2.Making matters worse is the possibility that some European countries may see their economies decrease in the coming months. 3.更糟糕的是一些欧洲国家的经济在未来几个月可能会出现下降。 This week, British Prime Minister Boris Johnson moved to suspend Parliament for weeks. The goal of the action is to prevent lawmakers from passing legislation to block the country from leaving the EU without negotiating an agreement. The time limit for “Brexit,” as it is called, is October 31. 英国首相鲍里斯·约翰逊本周让议会休会数周。此举目的是防止议员通过立法阻止该国在未经谈判达成协议的情况下离开欧盟。英国脱欧的时限是10月31日。 4.Negotiators have failed to reach an agreement in the three years since a majority of the British people voted to leave the EU in 2016. Many experts now believe a so called “no-deal Brexit” is likely to happen. 自2016年大多数英国人投票支持英国退出欧盟以来,谈判人员在3年内未能达成协议。很多专家现在认为可能会发生所谓的“无协议脱欧”。 5.Economists and business experts say the result of a no-deal Brexit would cause widespread problems and disorder. Problems could include new taxes on trade, slower movement of people and goods at borders, and problems with licenses to do business in other countries. 经济学家和商业专家表示,无协议脱欧将会导致大量的问题和混乱。问题可能包括新贸易税,人员和货物在边境流动变慢,以及在其它国家开展业务的许可证问题。

商务英语听说下册答案

Unit Two Page 26 1) AUD 100 per dozen EXW Guangzhou 2) CAD 200 per kilogram FCA Guangzhou 3) EUR 137 per set FOB Shanghai 4) JPY 597 per unit FAS Shanghai 5) HKD167 per piece CFR Hong Kong 6) SGD463 per metric ton CIF Singapore 7) USD 800 per set CPT Geneva 8) SFr 2 629 per kilogram CIP Geneva 9) USD 325 per set delivered at Sino-Mongolian frontier 10) EUR 317 per piece DES Marseilles 11) GBP 500 per unit DEQ London 12) EUR 386 per metric ton Delivered at 5 Maple Road, Bonn, Duty Paid 13) EUR 1 000 per metric ton delivered at 5 Maple Road, Bonn, Duty Unpaid Listen to a passage and fill in the blanks 1. An offer is a promise to supply goods on the term s and conditions stated. It can be a firm offer which a promise to sell goods at a sated price, usually within a stated period of time or a non-firm offer which is made without engagement and is subject to the seller’s confirmation. Usually an offer will include the following: 1) name of the goods, 2) quality or specifications, 3) quantity, 4) details of prices, 5) discounts, 6) terms of payment, 7) time of shipment, and 8) packing so as to enable the buyer to make a decision. A buyer may reject the terms and conditions in the non-firm offer and counter-offer his own terms and conditions. This process of offer--counter-offer--counter-counter-offer is the process of bargaining. Page 26-28 2. offer /goods / firm offer / non-firm offer/ quality or specification/ details of prices/ terms of payment/ packing/ buyer / counter-offer/ offer-counter-offer/ counter-counter-offer/ exporting/ revenue/ appropriate pricing / establish relevant market data/ a particular market area/ adjust prices/ supply and demand/ rising or falling/ profit margin/ the quality and quantity of products/ fluctuation 3. quotes a price/ taxes/ gross prices/ net prices/ legally biding/ when prices tend to / are subject to change/ hand the goods for certain time/ to protect their reputation/ discounts/ a trade discount/ a quantity discount/ a discount/ a loyalty discount Part III Pages 35~38 1.100 cases / 5 kilograms/ USD 25/ CFR European main ports/ September,2002/ five days/ 2.50,000 tons/ USD 225 3.200 kilograms/ USD 120/ FOB Shanghai 4.subject to our final confirmation/ 8111 Pure Silk Fabrics/ 382913-AB/ 30*36/ 50,000 yards/ in

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