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高级商务英语

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1.“Thisisthefirstlinebusinessin97yearsofourhistorytoberunoutsidethe，”——Inthe97yearsofthecompany’shistory,. theassaultonitsservicesbusinessledbyatrioofIndianoutsourcingupstartsthr eatened

todoseriousdamagetowhatMr.Palmisanoexpectedtobeoneofhismainsourcesofgro wth.

——.

‘stop200publiclytradedcompaniesfound thatthebestbusinessesinChinaarenot yetonaparwiththeworld’sforemostones.

——thatitisstilldifficultevenfortheleadingcompaniesinChinatocompetewiththo seglobalgiants.

“ferociousinterestinattractingnon-Americanstotheboard”,butasyetevenEu ropeansareararity,letalonedirectorsfromemergingmarkets.

——buttheycanfindonlyafewqualifiedexecutivesfromtheEuropeancountries,notto mentionthosefromemergingmarkets.

,’careerandApple,thecompanyhehadco-founded,werewidelyconsideredwashedu p,theirrelevancetothefutureoftechnologywrittenoffbothinSiliconValleyand onWallStreet.

——

Morethantenyearsago,‘scareerandApple,thecompanyhehadco-foundedwouldfai linthecompetition

,thoughthestylusneededtowriteonitsscreenandthePC-likeinterfacegenerated littledemand.

——howeveritwasnotwell-receivedbythemarketduetoitsneedofastylustowriteonit sscreenandthePC-likeinterface.

,evenpromptinghimtoeschewformalmedicaltreatmentforaperiodduringhisbattl ewithpancreaticcancer.

——andwithsuchspiritualbeliefheevenavoidedusingmedicaltreatmentforaperiodw hilestrugglingagainstpancreaticcancer.

,butthegreatersenseofexpediencyreflectsApple’snewplaceintheworld.——butnowasaworldleaderinthisbusiness,Applehasbecomemorepragmatic. ,’ssoftwaretoolstocreateapps,barringrivalAdobe’stechnology–thoughthe reversalalsoseemedcalculatedtoappeasedeveloperswhomightotherwiseturnmor eattentiontocreatingappsforphonesrunningGoogle’ssoftware.

——neverthelessthischangeofstrategyseemedtobedesignedintentionallytoplease softwaredevelopers

,butasanobjectiveanddispassionateadvocateforreasonandprudence. ——animpersonalandimpartialsupporterforsoundsenseandgooddiscretion.

,thereisagreaterprospectthatriskswillbemoreeasilyidentifiedandprovidedf

or.

——thecounselcanpersuadetheclient；riskscanbeeasilyascertainedandpreparedfor.

,however,Iwouldsaythatmostcontingency-fee-basedlawyersaremorediscrimina tingthanispopularlybelievedandaremorelikelytotakeonaclientonlywhenthepr ospectsofvictoryaresignificant.

——morebiasedthanisgenerallyperceivedtobeandaremorelikelytoworkforacliento nlywhenthereisafairlygoodchanceofvictory.

——evenifapartyprobablyhasafeebleoruntruecase,itispossibleforittobeginaleg alaction.

——isnotjustaboutwinningbasedonthefactspresentedinevidencebutaboutcreating heavyburdenofhighcostswhichcompelsafavorablesettlement.

,untilacutoffpoint:sixdaysbeforeyourparticularcargoesintoproduction. ——YourBMWdealerwillbehappytodoafavorbymakingasmanychangesasyoulikeuntilth epointoftermination

——Theabilitytosatisfycapriciouscustomertastesisjustoneindicatorofaremarka

bleadaptabilitythatBMWhasinstilledintoacompany

,carryingasteadystreamofcarsfromthebodyshoptothepaintshop.

——Itsmostimpressivecharacteristicisaconveyorbeltthatwindsitswayinsidetheb uilding；carryingacontinualsuccessionofcars

’smainweaknessisthatlifeisgettingevernarrowerinthepremiumsegment,andit needsvolumegrowth.

——itslifeisgettingharder,markedbyalimitedprospectforfuturedevelopmentinth emarketsegmentofprestigebrandsandluxuryproductsanditscallsforrapidgrowt hinsalesvolume.

,Sirtris,likemostbioticstartups,mustwendthroughaminefieldthatwilltakema nyyearstotraverse.

——Sirtrismustspendmanyyearstoovercomethedifficultiesofthisareathatmayobst ructitsprogress.

…

——onesuchconflicthappensintheHarvardlab,throughwhichsomepeoplestartedtode veloptheapplicationofresveratrol,andbegantoinitiatesomeactivities

,justabouttheonlytimeanyonecanrecallthebossgivinghisblackberryabreather wasduringafewstartlingminuteslastNovember.

——

theonlytimethatemployeescanrememberwhenWestphaldidn’tusehismobilephone tosendmessagestotalk

,Westphal’’s probablybetterdescribedasbandwidth-coming-out-of-the-ears syndrome.

——it‘sprobablybettertodescribehimasapersonwhohasawidevarietyofinterestsa ndcandomanydifferentthingsatthesametime.

,heputonawhitelabcoatandsafetyglassesbeforegoingoncamera—anerdyaffecta tionthatcausedmuchmirthatSirtris.

——akindofdressingthatsciencegeeksloveandthatcausedmuchsensationamongSirtr is‘semployees.

,acompany’–thatis,theyemulatetheirboss’behavior.（decide;imitate）——Infact,itiswhatthemanagementactuallydoesthatdecidesacompany’sculturebe causestaffwouldim itateandfollowtheirleaders’behavior.—andbeingrelentlessaboutachievingthem,Wilesencouragedemployeestodoever ythingpossibletocarryouttheirgoals.（persistent;accomplish）

——.

,theinstinctforsurvivaltakesoverandthecosttotheorganizationinmisexecuti on,chaos,andrebuildingishuge.（disorder）

——Ifemployeesdonottrusttheirleaders,,there’llbehugecostinpooroperation,c

ompanydisorder,andinrestructuring.

翻译

1.Thisambitiousstrategywasaresponsetofiercecompetitionfromtheemergingma

rkets.

这一雄心勃勃的策略是对来自新兴市场的激烈竞争做出的回应。

2.BeingwillingtomatchIndia’slow-costmodelwasessential,

thatIBM’senthusiasmforemergingmarketsisnolongermainlyaboutcheaplabor. 虽然与印度的低成本模式相适应的意愿是非常重要的因素，但是嘉能布鲁克先生强调，IBM对于新兴市场的兴趣已经不仅仅是其廉价的劳动力了

3.IBMalsosaysitcanmanagetheriskofintellectual-propertytheft—aperennial

worrymultinationalsinemergingmarket—也表示，它能够很好地对付长期困扰新兴市场中跨国公司的知识产权问题，并在印度和中国建立了最先进的研究实验室。

4.Weidentifythecountry’smostimportantindustriesandgotothemwithabluepri

ntforastrategytoimprovethemusingourtechnologytobeatglobalbenchmark.我们先找出该国最重要的一些行业，然后带着提升这些行业的整体策略去跟他们洽谈，利用我们的技术帮助他们达到国际标准。

5.Italsowantstoforgerelationswithlocalgovernmentin200second-tierChinese

cities,each ofwhichwillsoonhaveapopulationofatleastonemillionandwillneedeverythingf romapowersupplytoanairport.公司还希望能和中国200个二线城市的地方政府建立起合作关系。这200个二线城市，每一个城市将至少有一百万人口，从电力供应到飞机场方方面面都需要发展。

6.Intheworstsituation,alawyercanbeperceivedofasagadfly,aCassandrathatca

nplacea

damperontheenthusiasmforadeal.在最糟的情况下，律师被认为是一个惹人讨厌的人，律师和希腊神话中能够预言凶事的卡珊德拉一样能浇灭人们谈生意的一腔热情。

7.IntheAmericansystem,whichadornsthelawyerwiththemantleofagladiator,the

attorneyisundertremendouspressuretokowtowtotheclient,whichoftenentail sshyingawayfromaddressingtheweakessesofacourseofaction,especiallywher etheoutcome,atleastintheshortterm,isexpectedtobeveryprofitable.美国的法律制度给律师们披上了角斗士的斗篷，背负巨大压力的律师们只能尽力讨好当事人，这迫使他们尽量避免谈及采取法律行动的缺陷，特别当人们认为诉讼结果至少能在短期内带来巨大经济利益的时候。

8.Ourperceptionsarebasedprincipallyonanecdotalevidence,drawnfromthepopu

lar

literaturewhichdepictstheAmericanpeopleashighlylitigiousgroup,facilitat edintheirthirstforeasymoneybyattorneysworkingoncontingency.我们认识的依据主要来自通俗文学作品中的传闻逸事，在通俗文学作品里，美国人被塑造成好打官司的民族，他们渴望轻松赚钱，胜诉收费的律师为他们提供法律帮助

9.Forcounseltryingtoassesstherisksofattractingcontingency-basedlitigati

ontheruleof thumbisthattheriskoflitigationislesswherethedisputeiscomplexfactuallyan dleally,andwheredamagesarelimited,andenhancedindisputesthatarepredomina ntlyfactual,wheremotionpracticeanddiscoveryarelikelytobeminimalandwhere damagesrenotcapped.当律师评估承揽胜诉收费诉讼业务所隐含的风险时，经验法

则认为，辩论内容从事实和法律角度来说比较复杂且赔偿金额有限时，诉讼风险较小；如果辩论内容主要基于事实，诉讼程序简单，当事人必须透露的事实很少，且赔偿金额上不封顶时，诉讼风险就大。

10.Indeed,thebestwayoflowinglitigationriskistobepreparedtolitigatetothe

fullcertain

casesthatcouldhavesubstantialvalueofdeterrence.事实上，降低诉讼风险的最好办法是做好准备打一场有充分把握、打赢了会产生实质性威慑作用的官司。11.Insteadofclassictwo-orthree-shiftrosters,thecompanyjugglessome300wor

king-time

permutationstodetermineoptimaluseofitsteamsofworkers,someofwhomarecontr act“permatemps”.公司弃用标准的两班或三班轮换制，像玩杂耍似地弄出大约300种工作时间组合来确定最优化地使用公司的员工团队，其中有些员工是在美国更为常见的“长期合同制临时工”。

12.Formorethanadecade,exorbitantlaborcosts,unbendingunionrulesandanaddi

ctionto redtape—nottomentionthehighpriceofunificationwithEastGermany–putGerma nyintoaeconomicstraitjacket.十几年来，高昂的劳动力成本、毫无妥协余地的工会规则和人们对繁文缛节的痴迷——更不用提与东德统一所付出的高昂代价——使德国的经济陷入了困境。

13.There’salsolittlesignofsubstantivechangeinthehistoric–somesayhideb

ound–systemof

laborrelations,underwhichunionsarerepresentedonthesupervisoryboardsofco mpanies.历史悠久的——也被人称之为墨守陈规的——劳资关系体系也没有发生

实质性变化的迹象，在这个体系中公司监事会有工会的代表。—sitsdownwithitssupplierstodiscussspecificsavingstargets,butitalsocanv assesthemforcreativeideasaboutpossiblecostcutstheycanundertaketogether.宝马公司每年不仅和供应商坐在一起讨论具体的节约目标，而且向他们征求可由双方共同推行的可能降低成本的创新点子。

宝马公司也被迫与员工展开艰难的谈判。从二十世纪八十年代后期开始公司就不再坚持严格死板的德国工作时间。从那时候起，公司的目标就是把工会制定的工人一周工作时间与工厂运营的时间分离。

填空

UNIT1Globalization

1)Foundedin1908,HayesLemmerzisaninnovatorofcutting-edgetechnologyandpr

oductsandistheworld’s largestmanufacturerofautomobile.（尖端科技）2)Asthecontentdeliveredtoclientsweakens,bankswillincreasinglyneedtodep

endonthemore_commoditized_servicestheyprovide,notablycapitalandtrade execution.（商品化）

3)ThisispartofaworldwidemovementthatFrancemustfollowtokeepitsenergetic

,aggressiveandbrightyoungpeopleandtoattractinvestors.（进取心）

4)Manypoliticiansandthegreen-energylobbyistsclaimweshould_forgeaheadgr

eenenergybecauseitwillcreatenewemployment.（稳步推进）

5)Testsattheageofsevenprovidea_benchmark againstwhichthechild’sprogres

satschoolcanbemeasured.（基准）

6)Theagencyistaskedwithdevelopinga_blueprintforhowtobestservesmallbusi

ness.

7)ThereisalargecommunityofJapanese_expatriate s inSingapore,consistingmo

stlyofcorporateemployeesandtheirfamilies.（侨民）

8)Duringtheinterviewwiththreemajortelevisionnetworks,（部署）

9)TheplanofbuildinganotherDisneythemeparkintheChinesemainlandhasmet_fe

rociousopposition.（强烈地）

10)Mostcompaniesinemergingmarketsexperienceda_substantialincreaseinprod

uctioninthepastdecade.（大量的）

UNIT4InformationTechnology

1.Google’s_rebuttal_totheclaimof stealingisthatitdoesn’tselladsontheG

oogle.（反驳）

2.Thisseason,duringamatchagainstDallasonFebruary10,heinjuredaribthatwo

uldsideline_himforfourweeks.（被边缘化）

3.Theoppositionistryingtostirup_feelingsofdissatisfactionamongthevoter

s.（激起）

4.Theamountoftabloidinkspilled（对..进行报道）

overher24-yeardifferenceinagewithhernewboyfrienddoes_rankle_her.（惹恼了她）

5.Morestimuliwillcomefromtheprovisiongivingbusinessestheabilitytowrite

offthecostofcapitalexpenditureinthefirstyear.（一笔勾销）

6.’longstruggletomakeWindowsworkreflectstraitsnotoftencombine dinabusi

nessleader:technologicalvision,aloveofcraftydealmakingandanobsessive ,almostchildlikepersonality,whichdriveshimtoseekeverypossibleedge.

（痴迷）

7.Someeconomistspredictthatthedebttotalcouldsurpassthe$12billionmarkea

rlyinthenextdecade.

8.Shesaidshewasgoingthroughadivorce,anditwastheculmination___ofanumber

ofissues,includingachild’smedicalbills.（顶点）

9.Thebest-sellerthisweek,writtenbyayoungandfledglingwriter,isreallyasu

ccess.（没经验的）

10.Inbusiness,forexample,Americancompaniesarelearningthe_rudimentarytru

ththatsurvivalinaservicesocietydemandsservice,ortoputitanotherway,th atthecustomerwon’tcomebackunlessthebusinessprovides.（基本的）UNIT6CommercialLitigation

(1)ItisshowninalatestreportthattheUnitedStatesisfallingbehindbecauseofa

burden some legalandregulatoryenvironment.(burden)繁琐的

(2)We’reinsucha_litigious_environmentnowthatpeoplearemoreafraidofdoing

thewrongthingorappearingtodothewrongthing.(litigation)诉讼

(3)Frustratedwithunendingpeacetalksanddisillusionedwiththerecentmilitar

yuprising,manypeopleinthecountryarelookingforanewpathtostatehood.(ill usion)由于无休止的和平谈判和对最近的军事起义感到失望,全国许多人都在寻找新的建国道路。

(4)Theadoffour-wheeledvehiclegivesviewersafeelingof_invulnerabilitythat

nomatterwhathappensweatherwise,nomatterhowmuchitsnowsorhowbadthemudsl idesare,youcangooutinyourfour-wheeldrive.(vulnerable)

(5)Insuchanenvironmentofuncertainty,anypolicythatemergesisunlikelytobeb

asedona_dispassionateanalysis.(passion)没有偏见的

(6)Culturewasnotanadornmenttohumanexistence,butalmostitsdeepestmeaning.

(adorn)装饰

(7)Thegovernmentiscriticizedtounderscoretheperilsposedbyitsmanipulation

oflegislativepolicymaking,andits_deemphasis_ofdeliberation.(emphasize )

(8)Disappointingly,theconsultancymerelyleadsthecompanymanagementtoambig

uityofthemarkettrends.(ambiguous)模糊

(9)Hisworks—farfromopaquebutalsofarfromsimplistic---demandaudienceinvo

lvementtodeciphertheirmeanings.(simple)

,incapableofprocessingtheirrationality_ofwar,andbewilderedbythemag nitudeofsufferingthatwarproduces.(rational)人们无助于解决升级为战

争的复杂问题,无法处理战争的不合理性,并对战争产生的巨大痛苦感到迷惑。UNIT7MassCustomization

(1)Thecountryistheworld’smostpowerfulnation,richbeyondmeasure,andbless

edwiththeexorbitantprivilegeofpayingitsforeigndebtsinitsowncurrency,w hichitcanprint.享有过度特权

(2)Salarieshaveseenextraordinarygrowthamongasmallnumberofhighlypaidindi

vidualsinthefinancialsectorwhich,untilthecreditcrisishitayearago,hadb enefitedbothfromthebuoyant_financialenvironmentandtheglobalizationoff inance,活跃的金融环境

(3)Nike’sadvertisement infuriated_ChineseviewersforinsultingChina’snat

ionalsymbolandwaseventuallybannedbytheChinesegovernment.激怒

(4)HillaryClintoncanfairlybedescribedasthesurprisesecretaryofstate,thec

ountry’sfirst formidable_femalepresidentialcandidatewhohadmadeclearhe rdesiretoshedthesupportingrolesofherpast.强有力的

(5)CharlesDickens’famouskick-offto ATaleofTwoCities---“itwasthebestoft

imes,itwastheworstoftimes…”---seemsanaptdescriptionofthestateofindu stry:Consumerconfidenceremains__fickle_andtheprospectofadreadedrecess ionseemsalltooreal.易变的

(6)ThemostdauntingchallengeforCEOsisrespondingtoanemergingtechnologyorn

ewproductthatcould_disrupt_theircorebusiness.

(7)Sincetheearlyyearsoftheindustrialrevolution,theissuewhethertechnical

changeistheengineto_sustaineconomicgrowthhasgeneratedintensecontrover sy.

(8)Theproperty-richbutcredit-starvedhomeownersareeasytargetsforsecond-m

ortgagecompanies,whosesalespeopleusephonedirectoriesor_canvass_door-t o-doorintargetedzipcodes.

(9)Conditionsbeyondyourreach---andyourcravingforchange—areurgingyoutol

etgoofthepastand_forgeahead___towardthegreatunknown.

(10)InAmerica,kidswhoaremovingoutofhomebeyondsomeyoungageareseenasa_b

oon_tothefamilyandthosewholiveathomewalkaroundwithagreatbig“L”(for “loser”)ontheir forehead.

UNITE12Entrepreneurship

(1)Whetheritistheacademics’interestsinthelivingsthatcome inthewakeof_ar esearchcareerortheindustry’swishtoproduceanewtypeofinsecticide,theentr epreneurisdeterminedtocommercializeonthesefindings.

(2)Somescientistsbecameratherworried,andsomeclaimedthatthemultiplicatio noftherapeutic__trialswasdivertingresourcesawayfrommorebasicresearch. (3)Withher“charismatic”personalityand_disarming_frankness,thenewfinan cialcontrollerwonthestaff’srespectandtrustimmediately.

(4)Assomeofhisfriendsbecame_prolific_writers,Jasonbecamesojealousofthei rreputationsthathebegantoscornwhattheywrote.

(5)“Atleast--”hisvoicehelda_husky_tingeofwryamusement“--youwillnotlo seyourjobasyourfatherisoneoftheboardmembersofourcompany.

(6)Proudthoughhewasofhiswife,thekingcouldnothelpnoticingthatthequeenwas stealingthe__limelight.

(7)WilsonappointedLarryWalkmantheCEOofAsianarea,andencouragehimto_spear headsome20projects,upanddownthedifferentregions,todevelopnewproductsand markets.

(8)“TonyScottwasagreatdirector,agenuinefriendanditis_unfathomable_toth inkthatheisnowgone.”saidDenzelWashington,whoworkedwithScottonfivefilms .

(9)Nutrientavailabilityisthusenhanced,butsuchscavengingalsoresultsinthe trappingofpollutants,whichcan_retard___growth.

(10)Residentialareabuiltatsuchafrenetictempoonfarmlandswillfinallyresul tindevastatingeffectonthecountrysidelife.

BOOK2Unit1

1.TheCongresshasbeenempoweredtolevytaxesontherich.（国会被授权征税）

2.Peerevaluationisveryimportantinhumanresourcesappraisal.（同行评议）

3.Newhiresgetraisesafterasetperiodoftime.

4.Whenthepolicecame,thedemonstrators（闹事者）

werethrustbackbehindthebarriers（障碍物）.

5.Thelackofaccounta bility accountsformuchofthepublicangertowardthenewgov

ernment.（缺乏责任心）

6.Thegreatestfriendthepackagingindustryhasisthesportinginstinctofthebuy

ingpublic.（大众消费者好炫耀的天性）

7.Muchoftheareaofthecountryhasreceivedsubnormalprecipitationsincetheend

ofJanuary,leadingtoadryland.（低降雨量）

8.Ourbusinessscopeincludeshardcovers,catalogs,top-grademagazines,andhig

h-techproductmanual s.（说明书）

1.Depressioncanrenderapersonhelpless.抑郁症使人无助

2.Whilehewasmeticulousabouthisappearanceinthepast,hehasbecomedirtyandun

kempt,whichshocksusalot.（一丝不苟）

3.Oneofthemostcommonstereotypicaldescriptionsoffemalebehavioristhatthei

ractionisdictatedbyemotionratherthanreasoning.（刻板印象）

4.Thetrialhasbeenadjourn ed untilnextweek.（审判推迟到下周）

5.Spinozawasa(n)reclusivepersonwhoenjoyedreadingmorethananythingelse.

（隐居的人）

6.RealityDistortionField（RDF）

isatermcoinedtodescribethecharisma ofApple’sco-founderSteveJobs.（术语）7.Seniorgovernmentfiguresmusthaveacquiesce d inthecover-up.（默许）

8.Apoliticalpartyhasbeensplinter ed bythediscordamongstitsmembers.（一个政

党因其成员之间的不和而四分五裂。）

9.Asocietythatisparsimoniousinitspersonalcharitywillrequiremoregovernme

ntwelfare.（吝啬）

10.Protectionismshouldnotbeusedasatooltostraitjacketinternationaltrade.

（保护主义不应被用作束缚国际贸易的工具。）

---------------------------- Whenyouwanttocreateaclimateandcultureofhyper-growth,youreallyneedtolive andbreatheemergingmarkets.

Asforeverybigmultinational,winingthe“warfortalent”isoneofthemostpress ingissues,especiallyashotlabormarketsinemergingmarketsarecausingextreme lyhighturnoverrates.

InsideApple,itisclearwhocallstheshotsondesignanddevelopment. Intheworstsituation,alawyercanbeperceivedofasagadfly,aCassandrathatcanp laceadamperontheenthusiasmforadeal.在最糟糕的情况下，律师被认为是。。。Indeed,thebestwayofloweringlitigationriskistobepreparedtolitigatetothef ullcertaincasesthatcouldhavesubstantialvalueofdeterrence. Insteadlooktoaboxy,low-risebuildingacoupleofmilesaway,anunprepossessing biotechhatcherythatgotlittlemediaattentioninthewakeoftheresveratrolfind ings.还是看看几英里外那幢方方正正。。。

He’salsoadisarmingextrovertwhogeniallycrushescompetitorsintothedust.使人无戒备心的、外向的人Theyhavetoseeemployeesrecognizedandpromotedwhohavemodeledethicalbehavio

revenatashort-termcosttothebottomline.

Anethicalleaderwillcommand/obtainthetrustbecausehe/shebuildsitdailythro ughactionsthatdemonstrateconcernforeveryone. Ethicalleaderswillhavearecordinwhichoutcomeswerefair,rightswereprotecte d,andpainandgainweresharedamongthestakeholdersforthecommongood. Nolongercanleadersprosperattheexpenseofthecommongoodwhiletheyhidebehind thebarriersoflanguage,geography,,onlyethicalleadersandcompanieswillsurv ive.

Infact,,or,ifyouwil,thecostofnonconformance.

:Wecantakevitamins,washourhandsandstayoutofdrafts,butwecan’taltogether eliminatetheprospectofcatchingoneanyway,althoughifthisshouldhappen,weho pethatbecauseofouractions,itwillbelesssevere.

(完整版)常用商务英语口语8000句文本

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