(完整版)高级商务英语[BEC]考试历年真题

高级商务英语(BEC)考试历年真题

BEC商务英语高级考试历年真题(1)

The Negotiating Table

You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their??behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.

The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.

It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.

Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.

Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.

De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.

15 Dr Cohen treats negotiation as a game in order to

A put people at ease

B remain detached

C be competitive

D impress rivals

16 Many people say “no” to a suggestion in the beginning to

A convince the other party of their point of view

B show they are not really interested

C indicate they wish to take the easy option

D protect their company’s situation

17 Dr Cohen says that when you are trying to negotiate you should

A adapt your style to the people you are talking to

B make the other side feel superior to you

C dress in a way to make you feel comfortable.

D try to make the other side like you

18 According to Dr Cohen, understanding the other person will help you to

A gain their friendship

B speed up the negotiations

C plan your next move.

Dconvince them of your point of view

19 Deals sometimes fail because

A negotiations have gone on too long

B the companies operate in different ways

C one party risks more than the other.

D the lawyers work too slowly

20 Dr Cohen mentions children’s negotiation techniques to show that you should

A be prepared to try every route

B try not to make people feel guilty

C be careful not to exhaust yourself

D control the decision-making process.

关于negotiating techniques的文章。传统的阅读题型，相对比较容易。

15题，答案很明显：he says this helps him drain the emotional content from his conversation。帮助他抽离他的谈话中的感情成分。要想选对，只需要知道选项B中detached的含义：not reacting to or becoming involved in something in an emotional way

16题，这题貌似只能采取排除法。因为几个选项和原文的对应都不是太明显。问为什么很多人在一开始要对一个建议说“不”。答案是第二段的最后一句：Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.。最高管理层在一开始可能会拒绝这个建议，因为这样是一个更安全的选择。但是如果

他们真的不感兴趣的话，他们就不会在那里(谈判) 了。A在这段文字中没有提到，B不对，他们肯定是感兴趣的，C也不对没有提到，原文说的是safer option。选D，之所以会拒绝，因为从维护公司利益的角度，这样是一个safer option。

17题，答案也很明显：Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you.这里的两个词组可以解释下：

dress down: to wear clothes that are more informal than the ones you would usually wear relate to :to feel that you understand someone's problem, situation etc

所以这个句子意思是穿的不那么正式，这样可以让另一方接近你。也就是A 说的是你的风格适应你的谈判对象。C不对，不是make you feel comfortable，而是make others feel comfortable。D也不对，可能会误选，不是让别人喜欢你，like太夸张了，只是容易接近。

18题，答案在第四段的第一句话：Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side.。走进另一方的世界，就是原文说的understanding the other person，目的是为了sell your proposal，也就是让对方接受你的建议，选D。

19题，谈判失败的原因，答案是第五段的这么一句：More common is a corporate culture clash between companies, which can put paid to any deal。公司文化冲突导致的。文化冲突，就是两个公司在运作、理念等等上的不一致，选C：两个公司以不同的方式运作。

20题，为什么要借鉴小孩子的办法，原文最后一段提到小孩子的办法就是，爸爸不行找妈妈，妈妈不行就在感情上敲诈爷爷奶奶。此路不通就换另一条，就是A说的尝试每一条路线。B没有提到，C不对，原文说小孩子有inexhaustible supply of energy。D也没有提到。

历年商务英语考试BEC中级真题(2)

The secret of success in electronic commerce lies in placing a new emphasis on a well-established area. That area is customer service, which is now the only point of (19) between a business and the buying public.

There are a number of factors in a real-world shop that (20) people's perceptions of a business: these (21)the location and the appearance of the premises,the quality and the pricing of the merchandise or services’and the behaviour of the staff.

However, if a company is trying to make a good impression with online customers,most of these factors do not (22) a part. In the (23) of these

factors, the way customers are (24) when they have a reason to call has a fundamental effect on a company's ability to retain them as customers. Even more than regular telephone or in-person customers, web customers are impatient，easily frustrated and always conscious that they have other places where they can (25) their business.Preventing them from doing that means meeting them on their own(26)and providing them with what they want.外语学习网

This necessity, in(27)，means that companies that sell over the net must get back-end functions right. Imposing(28) requirements on customers will not work; a business that (29) on customers emailing for assistance instead of using the phone, for example, will lose repeat custom.

If the phone is used, it must be answered (30), and the staff should look for ways of helping even the most awkward customers(31), as is more usual,trying to find some(32) to blame the customer for any problem.

An important，final point is that it is vital that all addresses，web links and phone numbers work properly and efficiently. This ought to (33) without saying.Experience，however, shows that it does not.

19、A relationship B association C. meeting D contact

20、A force B determine C decide D fix

21、A enclose B consist C include D contain

22、A get B run C play D have

23、A absence B lack C need D scarcity

24、A cared B treated C dealt D considered

25、A deliver B bring C move D take

26、A policies B standards C terms D conditions

27、A turn B sequence C line D order

28、A dense B rigid C deep D solid

29、A demands B insists C expects D instructs

30、A punctually B precisely C promptly D presently

31、A apart from B other than C except for D rather than

32、A case B excuse C fault D purpose

33、A do B make C go D come

历年商务英语考试BEC中级真题(3)

0 Regular meetings with clients are important to a healthy collaboration. They

00 may be set up by the client, for example to review with the progress of current

34 projects, to give new instructions that may have lead to a contract variation

35 or to discuss any concerns. The client meeting which can also be arranged

36 by you or another member of your company to attract from new business, to

37 address a problem unless that needs to be solved or to give an update or status

38 report on current business ventures. Your part is in these meetings will dictate

39 the kind of information you need and how you should prepare for them. If you

40 will be responding to questions put by your client, the material you present

41 should deal in specifically with the request that was made. The meeting should not

42 only move off the agenda without the permission of the person you are meeting.

43 If you have prepared properly, you should be able to anticipate both questions and

44 to respond properly. If you are put on the spot and asked for details you do not

45 have, respond honestly - do not speak about matters as you are not familiar with.

一般短文改错常出现的错误有短语搭配、语法，还有根据上下文含义选出不合适的词。所以想做好改错，要有一定的语言基础，还得从整体上把握整篇文章。

34题，如果这里有have，那么后面的lead应用分词形式led(may have done)，而且考虑这里的时态，并不是已经完成，而是表示可能导致的结果。所以去掉have。

35题，这里的which必须去掉，如果不去的话，这个句子就缺少谓语动词。

36题，attract是及物动词，后面不需要from。中华考试网(www.Examw。com)

37题，根据前后文的意思，unless是多余的。

38题，“your part...”这个句子里有两个谓语动词，必须去掉it。

39题是对的，不知会不会有人认为这里的how可以去掉。从语法上说how

去留都行，但是从后面的意思看，每个人必须根据自己的角色来做准备工作，所以how必须保留。

41题，deal with是固定短语，in是多余的。

42题，从整个句子的意思和语法上看，only都是多余的。

43题，如果both要保留，and后面的内容就必须与questions并列，可这里and后面的内容是与前面的to anticipate并列，所以both去掉。

45题，后面的you are not familiar with是修饰matters的，as在这里很多余。

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8、A person with the blood type AB can any type of blood. A、apply B、recognize C、receive D、absorb 9、In a second-hand bookshop ,Billy came across a book which he thought was certainly a edition. A、rare B、scarce C、seldom D、hardly 10、The red color can stimulate all our ,including appetite. A、thoughts B、worries C、senses D、desires 11、While I was waiting for her ,I killed time looking in the show windows. A、by B、with C、in D、over 12、Mrs.London has that she is unable to get a job. A、such small education B 、so little education C、a such little education D、a so small education 13、I come yesterday ,but I could not. A、was to have B、must C、ought D、have to 14、He treats it a request for information. A、for B、as C、like D、by 15、They promised each other when they went to work. A、get in touch with B、getting in touch with C、to get in touch with D、to get touch with 16、She was too shy to speak . A、in public B、in the public C、in a public D、at public 17、I often thought of my childhood, I lived on a farm. A、when B、which C、where D、who 18、I don’t like this hat.Please show me . A、another B、the other C、others D 、both 19、They shopping,when someone knocked at the door. A、are about to B、are to go C、were about to go D、were to go 20、He gained his by printing of famous writers. A、wealth; work B、wealthy ; works C、wealthy; work D、wealth;works III.The following example from the short space select the right answer Nobody wants to be 21 .Unfortunately our bodies can 22 problems.When we aren’t 23 ,our bodies tell us .Sometimes a part of our bodies hurts. When a part of our bodies 24 ,we say we have aches and pains. We can have aches and pains in 25 parts of the body. We call some simple 26 proplems“aches”.For example, we can have a headache,a toothache,an earache,a backache or a stomachache.Other simple problems are not 27 aches,so we describe them in different ways. For example,we can 28 a sore throat,a sore leg ,a sore toe. “Pain”is another word that we use to 29 a problem.We can have a pain in the chest, a pain in the shoulder or a pain 30 the back.A pain is strong. Also, a pain hurts in a specific place. When aches and pains aren’t too31 ,we can buy medicine in the drugstore . Usually small aches go away 32 .When pain is more serious ,we 33 to visit the doctor(or the dentist).The doctor asks us what our 34 are.The doctor may have to do tests or take Xrays to 35 what is wrong .Then he or she will tell us what to do. 21、A、sleep B、bad C、cold D、sick

EC商务英语高级写作需掌握的句型

EC商务英语高级写作需掌握的句型 1. It作先行主语和先行宾语的一些句型 She had said what it was necessary to say. 2. 强调句型 It is not who rules us that is important, but how he rules us. 3. “All+抽象名词”或“抽象名词+itself”(very+形容词)| He was all gentleness to her. 4. 利用词汇重复表示强调 A crime is a crime a crime. 5. “something(much)of”和 “nothing(little)of”“something of”相当于“to some extent”，表示水准。在疑问句或条件从句中，则为“anything of ”，可译为“有点”，“略微等。”“译为毫无”，“全无”。“much of”译为“大有”，“not much of”可译为“算不上”，“称不上”， “little of”可译为“几乎无”。 something like译为“有点像， 略似。” They say that he had no university education, but he seems to be something of a scholar. 6. 同格名词修饰是指of前后的两个名词都指同一个人或物，“of”以及它前面的名词构一个形容词短语，以修饰“of”后面的那 个名词。如“her old sharper of a father”，可译为：“她那骗子 般的父亲”。 Those pigs of girls eat so much.

高级商务英语1复习资料.doc

Unit l:The Empire Strikes back 1. "When you want to create a climate and culture of hyper-growth, you really need to live and breathe emerging markets.” When you want to create a climate or culture of a super fast growing organization, you really need to come to emerging markets and feel in person what it is like living and working there. 2. which brings together all of Big Blue's operations outside North America and western Europe, which brings all of IBM's operations (units) outside North America and western Europe under its leadership. 3. Latin America now reports to Shanghai. now under the leadership of Shanghai. 4. based on the right cost, the right skills and the right business environment if the cost is relatively low, the skills are up to standard, and the business environment is favorable 5. horizontally and globally It can pool all human resources of IBM and allocate them in an optimal way among business units across the world? 6. Why IBM relatively painless sell PC department? When Lenovo, a Chinese PC company, acquired the business division of IBM, a global giant of the USA, there was no loss of face or national disgrace involved in this because it was considered nothing but an exchange of commodities? 7. hot labour markets in emerging markets are causing extremely high turnover rates. the booming labour markets in emerging markets are causing fast flow of talents from one firm to another. 8.IBM reckons that its global reach gives it an edge in recruitment and retention over local rivals. its global expansion helps it maintain a competitive advantage over local competitors in terms of the talents it hires and the longer time it keeps the talents 9?thanks to an infrastructure boom that promises to span everything due to fast growth in the infrastructure construction business, which is estimated to cover every possible project from..? lO.There is still a striking lack of executives from emerging markets at the top of developed-country multinationals There are still very few local executives who can climb to the top management of developed-co un try multi nationals. 11 ?the breadth and depth of management talent breath=varied and divers讦ied management talents depth=experieneed and seasoned management talents