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商务英语泛读教案

Teaching Notes for Business English Extensive Reading

课程内容及目标：

Ⅰ阅读理解：能够读懂英语国家出版的中等难度的各种材料和文章（包括新闻电讯与特写、短文、电报、传记、游记及史地科普文章）、难度相当于The moon Is Down 的文学原著、Reader's Digest 等报刊、杂志，以及少年百科全书中各种文章。阅读速度为80个词/分钟，能了解中心大意，抓住主要论点或情节；能根据所读材料进行推理和分析，领会作者的真实意图。Ⅱ快速阅读：能在3-4分钟内速读1000词左右的中等难度的文章（生词不超过总词数3%），了解中心大意，根据上下文和构词知识猜测和判断词义。快速阅读可分为：1、略读：要求以―全景式‖浏览全文。目的是检查对文章大意的理解程度。重点放在从整体意义上把握作者思维的轨迹。包括：文章的中心思想、作者的观点、文章的风格、文章的口吻、文章的体裁。2、寻读：旨在寻找各种特定的具体信息，不要求了解全文大意。寻读的阅读材料可分为：英语词典，百科全书，年鉴，广告，说明书，图表，旅游见闻，信件，火车、飞机、轮船、浏览车的时刻表，索引，数据，菜单，报刊、杂志，论文、备忘录、报告、讲座等的摘选篇章。

教学环节：1、Reading Skill 2、3、Text 4、V ocabulary Building 5、Cloze 6、Text 7、Fast Reading 8、Topics for Discussion and Reflection。

考核形式：1、V ocabulary 2、Cloze 3、Reading Comprehension 4、Fast Reading

教材及主要参考书：《商务英语阅读》总主编：虞苏美高等教育出版社

《新编英语教程》（1-4册），王守仁，赵文书主编，上海外语教育出版社，2001年7月

版；《新编英语泛读教程（1-4）参考答案》，《新编英语泛读教程》编写组，上海外语教育出版社，1997年8月版；《英语泛读教程1、2》曾肯干等编著，上海外语教育出版社，1998年版；《英语阅读论》胡春洞等编著，广西教育出版社。

Fast Reading Skills

1. 解决短篇文章阅读理解问题的过程：

I> Observation and generalization of decision-making environment.

II> Problem recognition.

III> Information search and research.

IV> Problem analysis.

V> Decision-making process: evaluating the alternatives and choosing the best choice.

Step 1：快速浏览全文，旨在概括文章的主旨及把握文章结构。不求完全看懂每词每句的意思。

Step 2：逐个看问题。

Step 3：搜索与回答问题相关的信息。(*目的就是要只花时间在与回答问题相关的词句上面。尽量减少作无用功。） Step 4：分析信息，推断答案。（*要充分利用你的经验、知识和直觉。）

Step 5：评选多选项，选出与自己的推断答案一致的选项。（*正确的选择项不过是对自己推断答案的确认。）

*************************************************************

具体执行要点：

Step 1：快速浏览全文，旨在概括文章的主旨及把握文章结构。不求完全看懂每词每句的意思。

1.英语议论文和说明文的典型结构：

I.Introduction

The subject or topic. A statement of the problem, etc. Comments

on the way it is to be treated.

II.Development

Presentation, analysis and discussion (involving comments on

―advantages and disadvantages‖).

3. 英语议论文和说明文的典型段落：

Developing Paragraphs Main linking words

1 Cause and effect

因果型why did X happened? what caused X? the cause is…, because/because of, the reasons for…, since, now that, as a result of, on account of, for this reason, owing to, due to, the result/effect/consequence of…, thus, hence, therefore, so, so that, result in, lead to, consequently, accordingly,….

2 Comparison and contrast

比较和对比型more than, less than, as…as…, not so…as…, the same as…, similarly, likewise, just as, in comparison with, compared with, in contrast, while, whereas, on the other hand, on the contrary, however, ….

3 Exemplification

举例型for example, for instance, that is to say, that is, namely, say, suppose, such as, one example is…, take …as an example, there are many examples to show….

4 Interpretation of data

解释型according to, in accordance with, in relation to, as can be seen from the chart/diagram/table/graph, as shown in the table/figure/chart,

5 Listing

列举型first, second, third,…last

in the first place, then, next, besides, in addition to, moreover, furthermore finally, ….

6 Classification

分类型be classified into…, consist of…, comprises, is composed of…, is divided into …., constitutes,

7 Generalization

演绎概括型It is generally accepted /argued /held /believed that…, generally speaking,

8 Drawing conclusions

归纳推理型In short, in a word, in brief, to sum up, in conclusion, on the whole, altogether, in all, …

III. Conclusion

Perhaps a summary of the main points in II. Own views/opinions and decisions.

1. 演绎型段落: 主题句通常在段落的开头。

2. 归纳型段落：主题句通常在段落的末尾。

3. 将各段落的主题句概括起来就是主题思想。

Step 2：逐个看问题。

阅读问题的主要类型：

就文章主题、段落大意提问

What is the passage mainly about?

What do we learn from the last paragraph?

就作者观点、态度提问

What is the author‘s attitude toward high -tech communications equipment?

In the author‘s view, high service standards are impossible in Israel_____.

就文章基调、写作目的提问

Which of the following best describes the author‘s tone in the pass age?

The author‘s purpose in writing the passage is ______.

就逻辑性推理判断提问

It can be inferred from the passage that _____.

A general statement=a topic sentence Detail 1 Detail 2 Detail 3 A general statement=a topic sentence Detail 3 Detail 2 Detail 1 What is the passage mainly about? Topic sentence 3 Topic sentence 2 Topic sentence 1

It can be concluded from the passage that _____.

Which of the following statements is true according to the passage?

This passage is most probably taken from an article entitled ―_____‖.

就具体的细节确认提问

Why did Bezaq‘s international branch lose 40% of its market share?

Who can make big money in the new century according to the passage?

What is the real cause of the potential water crisis?

就词汇、短语的意义提问

In the passage, ―out of sight and out of mind‖ (Line 2, Para. 3) probably means ____.

The word ―spas‖(Line 2, Para 3) most probably means _____.

Step 3：搜索与回答问题相关的信息。

如何搜索与问题相关的信息：

1.抓问题中的关键词语；

2.基于对段落大意和文章结构把握（Step 1），以及问题类型对信息的要求(Step 2)，运用快读法(Skimming)，找到

与回答问题相关的语句;

3.运用详细研读法（Scanning），获取这些语句传达的信息。

Step 4：分析信息，推断答案。

推断出正确的答案主要受三个因素的影响：

1.英语基础知识和应用技能；

2.应试者的综合知识；

3. 科学的思维方法。

分析问题的方法：根据问题的类型，相机抉择。

一、关于主题思想（Subject Matter）

Subject Matter(SM中心思想)是作者在文章中要表达的主要内容，是贯穿全文的核心。作者在文章中努力通过各种Supporting Details来阐明中心议题。因此，把握主要思想对于全文理解具有重要意义。主旨题类常被列为5题之首。然而，如何找出主题常使考生倍感棘手。因为他们总希望通过某个词或某句话就能找到答案，而找主题往往需要通读全文后才能作出判断。

针对SM问题，应采用快速阅读法（Skimming）浏览全文，理解文章主旨大意，阅读时要注意抓住中心思想的句子在文章中的位置也不同，但阅读时，文章的开头、结尾及段落的段首句和段尾句特别重要，因为他们往往名包含文章的中心议题（SM）。

根据问题内容的不同，这类问题可分成主题型、标题型和目的型。主题型一目了然就是找中心（Main Idea）；标题型是为文章选择标题（Title）；目的型就是推断作者的写作意图（Purpose）。这类题常见的命题方式有：

（1）What is the main idea (subject) of this passage ?

（2）What does this passage mainly (primarily)concerned ?

（3）The main theme of this passage is ___________.

（4）The main point of the passage is__________.

（5）Which of the following is the best title for the passage ?

（6）The title that best expresses the theme of the passage is ___________.

（7）On which of the following subject would the passage most likely be found in a textbook ?

（8）Which of the following best describes the passage as a whole ?

（9）The purpose of the writer in writing this passage _________.

（10）The author writes this passage to________.

解题步骤

A．找出主题句主题句大多数情况下出现在比较重要的位置，如文章的开头或结尾，如果一篇文章包括多个段落，一般来说每个自然段的首句也是主题句。文章主题句之外的其他内容一般都是对主题句加以解释、补充说明或列举事实等。

主题型例文1

Most episodes of absent-mindedness – forgetting where you left something or wondering why you just entered a room --- are caused by a simple lack of attention, says Schacter. ―You‘re supposed to remember something, but you haven‘t encoded it deeply.‖

Encoding, Schacter explains, is a special way of paying attention to an event that has a major impact on recalling it later. Failure to encode properly can create annoying situations. If you put your mobile phone in a pocket, for example, and don't pay attention to what you did because you're involved in a conversation, you'll probably forget that the phone is in the jacket now hanging in you wardrobe(衣柜). ―You memory itself isn‘t failing you, ― says Schacter. ―Rather, you didn‘t give your memory system the information it needed.‖

Lack of interest can also lead to absent-mindedness. ―A man who can recite sports statistics from 30 years ago,‖ say Zelinski, ―may not remember to drop a letter in the mailbox.‖ Women have slightly better memories than men, possibly because they pay more attention to their environment, and memory relies on just that.

Visual cues can help prevent absent-mindedness, says Schacter. ―But be sure the cue is clear and available,‖ he cautions. If you want to remember to take a medication(药物) with lunch, put the pill bottle on the kitchen table –don't leave it in the medicine chest and write yourself a note that you keep in a pocket.

Another common episode of absent-mindedness: walking into a room and wondering why you're there. Most likely, you were thinking about something else. ―Everyone does this from time to time,‖ says Zelinski. The best thing to do is to return to where you were before entering the room, and you‘ll likely to remember.

30. What is the passage mainly about?

A) The process of gradual memory loss.

B) The causes of absent-mindedness.

C) The impact of the environment on memory.

D) A way of encoding and recalling.

略加浏览一下各段的第一句话（不用都读完），即可看出这是一篇科普性的说明文，文章的话题是absent-mindedness。

本文开头第一句话即点明了文章的主题。第二段说明了absent-mindedness的原因之一—— failure to encode properly。第三段说明了它的另一个原因—— lack of interest。第四段是关于如何―prevent absent-mindedness‖，最后一段说了

absent-mindedness的另一种形式、其原因以及发生了这种情况后该怎么办。所以综合起来，文章的主题是absent-mindedness 的原因，故B）是正确答案。

B．概括和归纳出主题思想在阅读理解中有的文章是没有主题句的。这是由于文章体裁的原因，或是由于短文是节选的。这时就要靠应试者自己进行概括或归纳隐含的主题思想了。概括主题可以从归纳每段的要点开始（大部分文章都是由数段组成），最后将各段要点集中概括并归纳出全文的主题思想。

主题型例文2

It is hard to track the blue whale, the ocean‘s largest creature, which has almost been killed off by commercial whaling and is now listed as an endangered species. Attaching radio devices to it is difficult, and visual sightings are too unreliable to give real insight into its behavior.

So biologists were delighted early this year when, with the help of the Navy, they were able to track a particular blue whale for 43 days, monitoring its sounds. This was possible because of the Navy‘s formerly top-secret system of underwater listening devices spanning the oceans.

Tracking whales is but one example of an exciting new world just opening to civilian scientists after the cold war as the Navy starts to share and partly uncover its global network of underwater listening system built over the decades to track the ships of potential enemies.

Earth scientists announced at a news conference recently that they had used the system for closely monitoring a deep-sea volcanic eruption (爆发) for the first time and that they plan similar studies.

Other scientists have proposed to use the network for tracking ocean currents and measuring changes in ocean and global temperatures.

The speed of sound in water is roughly one mile a second –slower than through land but faster than through air. What is most important, different layers of ocean water can act as channels for sounds, focusing them in the same way a stethoscope (听诊器) does when it carries faint noises from a patient‘s chest to a doctor‘s ear. This focusing is the main reason that even rela tively weak sounds in the ocean, especially low-frequency ones, can often travel thousands of miles.

31. The passage is chiefly about ____________.

A) an effort to protect an endangered marine species

B) the civilian use of a military detection system

C) the exposure of a U.S. Navy top-secret weapon

D) a new way to look into the behavior of blue whales

本文是一篇科普类说明文。第一、二段以追踪蓝鲸引出话题，即军事技术（水下监听）在非军事领域的应用。第三段进一步加以明确，说明tracking whales仅仅是这一技术应用的一个例子。第四段说的是水下监听技术在monitoring deep-sea volcanic eruption方面的应用。第四段说的是水下监听技术在tracking ocean currents and measuring changes in ocean and global temperatures方面的应用。最后一段是作了原理性的说明。

综上所述，本文的话题是水下监听技术，主题则是这一技术的非军事领域的广泛应用。因此31题的正确答案应为B）。

此外，这一题也可用排除法解题或加以验证。C）的错误之处在于与文章内容完全不符，文中只提到了水下监听技术曾是绝密的（formerly top-secret），况且这项技术也并不是weapon。A）、D）两项涉及到蓝鲸，而追踪蓝鲸只是这一技术应用的一个例子，属细枝末节。如果A）或D）是文章的主题的话，那么后面的三段与主题有多大关系呢？

标题型例文

Americans are proud of their variety and individuality, yet they love and respect few things more than a uniform, whether it is the uniform of an elevator operator or the uniform of a five-star general. Why are uniforms so popular in the United States? Among the arguments for uniforms, one of the first is that in the eyes of most people they look more professional than civilian (百姓的) Clothes. People have become conditioned to expect superior quality from a man who wears a uniform. The television repairman who wears a uniform tends to inspire more trust than one who appears in civilian clothes. Faith in the skill of a garage mechanic is increased by a uniform. What easier way is there for a nurse, a policeman, a barber, or a waiter to lose professional identity(身份) than to step out of uniform?

Uniforms also have many practical benefits. They save on other clothes. They save on laundry bills. They are tax-deductible(可减税的). They are often more comfortable and more durable than civilian clothes.

Primary among the arguments against uniforms is their lack of variety and the consequent loss of individuality experienced by people who must wear them. Though there are many types of uniforms, the wearer of any particular type is generally stuck with it, without change, until retirement. When people look alike, they tend to think, speak, and act similarly, on the job at least. Uniforms also give rise to some practical problems. Though they are long-lasting, often their initial expense is greater than the cost of civilian clothes. Some uniforms are also expensive to maintain, requiring professional dry cleaning rather than the home laundering possible with many types of civilian clothes.

65. The best title for this passage would be _______.

A) Uniforms and Society

B) The Importance of Wearing a Uniform

C) Practical Benefits of Wearing a Uniform

D) Advantages and Disadvantages of Uniforms

本文可分为三个部分。第一段提出话题：uniform。以下的四段中，每段的第一句话都是该段的主题句。第二、三两段说明了制服的好处，第三、四两段说的是制服的不利方面。因此，这篇文章的主题是：制服的利与弊，故标题应为D）。

目的型例文

Sport is not only physically challenging, but it can also be mentally challenging. Criticism from coaches, parents, and other teammates, as well as pressure to win can create an excessive amount of anxiety or stress for young athletes(运动员). Stress can be physical, emotional, or psychological and research has indicated that it can lead to burnout. Burnout has been described as dropping or quitting of an activity that was at one time enjoyable.

The early years of development are critical years for learning about oneself. The sport setting is one where valuable experiences can take place. Young athletes can, for example, learn how to cooperate with others, make friends, and gain other social skills that will be used throughout their lives. Coaches and parents should be aware, at all times, that their feedback to youngsters can greatly affect their children. Youngsters may take their parents‘and coaches‘ criticisms to heart and find a flaw (缺陷) in themselves.

Coaches and parents should also be cautious that youth sport participation does not become work for children. The outcome of the game should not be more important than the process of l earning the sport and other life lessons. In today‘s youth sport setting, young athletes may be worrying more about who will win instead of enjoying themselves and the sport. Following a game, many parents and coaches focus on the outcome and find fault wi th youngsters‘ performances. Positive reinforcement should be provided regardless of the outcome. Research indicates that positive reinforcement motivates and has a greater effect on learning than criticism. Again, criticism can create high levels of stress, which can lead to burnout.

The author‘s purpose in writing the passage is _______________.

A) to teach young athletes how to avoid burnout

B) to persuade young children not to worry about criticism

C) to stress the importance of positive reinforcement to children

D) to discuss the skill of combining criticism with encouragement

本文第一段论述了sports are mentally challenging（第一句话后半句）。指出教练和家长的批评和急于获胜的压力可能会带来负面的影响。

第二段指出在早期发展阶段教练和家长要意识到他们的反应会极大地影响孩子（their feedback to youngsters can greatly affect their children）。

第三段的第一句话是这一段的主题句。本段告诫教练和家长不要使运动成为孩子的负担。注意此处的标志词―also‖。

综上所述，本文的主题是劝告教练和家长不要对孩子的运动成绩过于批评，而应该象倒数第三、第二句话暗示的那样，多加以鼓励。所以本文的写作目的应选择C）。

二.态度类问题（Attitude）

阅读理解的最后一题常常提问在作者对文章中某一问题的态度（Attitude）、全文的基调（Tone）、文章的出处（Source）及对文章前后接续内容的判断等。

关于态度或基调（Attitude/Tone）类题的回答应从篇章的体裁着手，一般来说，在说明文中作者的态度是客观的(objective)或中立的(neutral)；而在议论文中，作者的观点才会显得多种多样，常见的选项有：

（1）positive

（2）negative

（3）neutral

（4）approval

（5）disapproval

（6）indifferent

（7）sarcastic

（8）critical

（9）optimistic

（10）pessimistic

下面是这类问题常见的几种提问方式：

(1) What's the writer's attitude to …?

(2) What's the tone of the passage?

(3) The author's view is _______

(4) The writer's attitude of this passage is apparently ______.

(5) The author suggests that _________

(6) According to author, __________

有的文章中，作者观点明确，文章基调清楚，而有的文章中，作者仅仅暗示对某一问题的态度和观点，需要阅读时仔细琢磨。解答这类问题时，首先应请注意篇章中起连接手段作用的那些词语；其次应注意有些表明作者观点词汇，如形容词、副词、动词等。

对文章的出处及文章前后接续内容判断等可从全篇着手，从个别句子或词汇找线索进行判断。

态度类问题例文

New technology links the world as never before. Our planet has shrunk. It‘s now a ―global village‖ where countries are only seconds away be fax or phone or satellite link. And, of course, our ability to benefit from this high-tech communications equipment is greatly enhanced by foreign language skills.

Deeply involved with this new technology is a breed of modern business people who have a growing respect for the economic value of doing business abroad. In modern markets, success overseas often helps support domestic business efforts.

Overseas assignments are becoming increasingly important to advancement within executive ranks. The executive stationed in another country no longer need fear being ―out of sight and out of mind.‖ He or she can be sure that the overseas effort i s central to the company‘s plan for success, and that promotions often follow or accompany an assignment abroad. If an employee can succeed in a difficult assignment overseas, superior will have greater confidence in his or her ability to cope back in the United States where cross-cultural considerations and foreign language issues are becoming more and more prevalent (普遍的).

Thanks to a variety of relatively inexpensive communications devices with business applications, even small businesses in the United States are able to get into international markets.

English is still the international language of business. But there is an ever-growing need for people who can speak another language. A s econd language isn‘t generally required to get a job in business, but having language skills gives a candidate the edge when other qualifications appear to be equal.

The employee posted abroad who speaks the country‘s principal language has an opportunity to fast-forward certain negotiations, and can have the cultural insight to know when it is better to move more slowly. The employee at the home office who can communicate well with foreign clients over the telephone or by fax machine is an obvious asset to the firm.

21. What is the author‘s attitude toward high-tech communications equipment?

A) Critical. B) Indifferent. C) Prejudiced. D) Positive.

本题的基调是比较鲜明的。题干表面是问作者对于高科技通讯工具的态度，但我们从全文可以感觉到，作者对现代通讯是持正面态度的，因而对于其通讯工具估计也是持肯定态度的。当然，细心一点的话，可以发现第四段中的―communications devices‖与题干中的communications equipment相对应。而它所在的这一段说：由于各种各样的相对来说并不贵重的通讯设备用于商业，连小企业也能进入国际市场了。能进入国际市场自然是好事，所以作者明显是持正面的态度的。

三. 细节类问题（Supporting Details）

细节性问题是关于Supporting Details类的问题，通过Skimming找出主题后，应进一步掌握阐述和发展主题的主要事实，或按要求找出特定细节。在回答此类问题时，应采用查读法（Scanning），因为这些具体内容（Detai1s）是用来说明、论证或分析文章中心的。这类题目常以"WH-"形式来提问，如who，what，when，where，why及how等形式。这些问题的表达常不采用文章中的原话提问，而是使用同义词语等，因此，在选择答案前应首先看准题干，看清问题所问；然后，在查读时注意寻找与题目相关的关键词语；最后，在充分理解原文、原题的基础上确定正确答案。

当然，这类细节性问题所涉及的面是很广的。有的涉及数字计算，如问时间、距离、次数、数量等，认真计算后方可选定正确答案；有的涉及正误判断，要先看选项，根据选项提供的线索，寻视文中相应部分，最后在题中选出肯定答案；还有的寻问事实、原因、结果、目的等。总之，做细节题切忌通过自己对某类知识的主观了解和认识做出想像判断，一定要紧扣文章内容，不可随心所欲。

细节类问题的命题方式有以下几种：

(1) Which of the following is NOT true according to the information in the passage?

(2) Which of the following is mentioned in the passage?

(3) What is the example of . . . as described in the passage?

(4) The author mentions all of the following except . . .

(5) The reason for . . .is . . .

(6) The author states that . . .

(7) According to the passage, when (where, why, how, who, etc. ) ...

细节类问题例文

Like many of my generation, I have a weakness for hero worship. At some point, however, we all begin to question our heroes and our need for them. This leads us to ask: What is a hero?

Despite immense differences in cultures, heroes around the world generally share a number of characteristics that instruct and inspire people.

A hero does something worth talking about. A hero has a story of adventure to tell and a community who will listen. But a hero goes beyond mere fame.

Heroes serve powers or principles larger than themselves. Like high-voltage transformers, heroes take the energy of higher powers and step it down so that it can be used by ordinary people.

The hero lives a life worthy of imitation. Those who imitate a genuine hero experience life with new depth, enthusiasm, and meaning. A sure test for would-be heroes is what or whom do they serve? What are they willing to live and die for? If the answer or evidence suggests they serve only their own fame, they may be famous persons but not heroes. Madonna and Michael Jackson are famous, but who would claim that their fans find life more abundant?

Heroes are catalysts (催化剂) for change. They have a vision from the mountaintop. They have the skill and the charm to move the masses. They create new possibilities. Without Gandhi, India might still be part of the British Empire. Without Rosa Parks and Martin Luther King, Jr., we might still have segregated (隔离的) buses, restaurants, and parks. It may be possible for large scale change to occur without leaders with magnetic personalities, but the pace of change would be slow, the vision uncertain, and the committee meetings endless.

11. Although heroes may come from different cultures, they ______________________.

A) generally possess certain inspiring characteristics

B) probable share some weaknesses of ordinary people

C) are often influenced by previous generations

D) all unknowingly attract a large number of fans

本题即对应于第二段这一句话。题干中的―Although heroes may come from different cultures‖，完全对应于第二段的状语―Despite immense differences in cultures‖，选项A）中的―generally possess‖对应于主句中的―generally share‖，―inspiring‖对应于原主句中的定语从句―that instruct and inspire people‖。

四.推理性问题（Inference）

推理性问题与细节性问题相似，也是对文章具体内容的判断。但推理不但要求掌握文章所表达的字面含义，还要掌握一定的逻辑判断能力及写作技巧知识，从文章表面推出更深层含义，这部分往往出题分量大，难度大，出错也最多，

新编商务英语精读1课后习题答案(unit6

Key (练习答案) Unit 6 Jewelry Reading I Exercise II 1. c 2. c 3. b 4. d 5. d III 1. accumulate 2. brilliant 3. choosy 4. malicious 5. bachelor 6. destined 7. odd 8. communion 9. intuition 10. fulfill IV 1. infect 2. was destined 3. joke about 4. to do with 5. takes her time 6. were to 7. in his stead 8. edge to her voice 9. fell apart 10. won’t be cut out for V 1. shortly 2. It’s very odd 3. choosy 4. in my stead 5. in communion with 6. be destined never to see each other again VI 1.revel 1) vt. to make known (something previously secret or unknown)揭示；揭露；泄露 e.g. The investigation has revealed some serious faults in the system. 2) vt. to show or allow sth. to be seen 展现;显露出 e.g. The curtains opened, to reveal a darkened stage. [相关词] revealing adj. allowing parts to be seen which are usually kept covered 暴露的；裸露的 e.g. a very revealing dress revelation n. the making known of some secret 展示；揭露；显露 e.g. The revelation of his scandalous past led to his resignation. revelations n. (宗教)启示录 [相关搭配] reveal a scandal 揭露丑闻 reveal the inside story (of) 揭开内幕 reveal a secret 揭开秘密 reveal the objective laws 揭示客观规律 a. Her biography revealed that she was not as rich as everyone thought. b. A joke can be very revealing of what someone’s really thinking. c. He still did not reveal what he felt about me. 2. accumulate vi./ vt. to collect or grow into a mass积累；积聚 e.g. A thick layer of dust had accumulated in the room. He gradually accumulated an impressive collection of paintings. He accumulated wealth through illegal means. 他以非法手段敛财。 [相关搭配] accumulated profit 累积利润 accumulated reserve 积累储备

unit 5

Unit 5 Section one (2 periods) Text A The Job Search 1. Teaching aims: (1) let students know about the process of getting a job (2) expand the vocabulary 2. Teaching content: (1) the process of getting a job (2) reading skills 3. Important and difficult points: (1) understand text A (2) improve the reading skill 4. Teaching methods: Communicative and task-based teaching methods 5. Teaching process: Step 1: Warm-up questions (1)When you look for a job, what is the most important thing you are after? (2)What preparations will you make for a coming interview? Step 2: Ask student to read text A and find out the following information (1)How many stages do the process of getting a job include? What are they? (2)What sources are available if you want to investigate for information on employers in your career field? (3)What is resume and cover letter? (4)What are the general points to remember about writing resumes and cover letters? Step 3: Explain text A—new words and phrases Qualification 资历，资格 Duplicate 复制 Flawless 无暇的 Inventory 存货清单 Job opening 职位空缺 Want ad 招聘广告 Step 4: ask students to finish the exercises and check answers Step 5: How to write resume ? Resume Name Address Tel. OBJECTIVE EDUCA TION JOB EXPERIENCE Step 6: ask students to preview text B and role-play it Section two (2 periods) Text B Women Need Not Apply 1. Teaching aims:

新编剑桥商务英语初级第三版教案

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《新编剑桥商务英语(初级)》课程单元教学设计一、教案头

二、教学设计

第一次课设计梗概（2课时）（1）告知学生本课程的总体安排、教材的处理，上课的方式、明确学习目标。两个目标：通过听、说、读、写及分组讨论，案例表演和课堂演示,培养学生在商务情景下的工作习惯和交流意识；尽量通过BEC初级考试。两个要求：为了提高学生的积极性并使他们了解在平时的学习中应提高哪些能力，告诉学生现在用人单位对员工的要求，第一要有一定的专业素质，二是情商要高,即懂得如何交流,如何为人处事。教学方式：在教学中,主要采取活动教学,通过各种各样的活动,提高学生的自信心和交流能力。将学生分为六组，每组四人，一个组即为一个公司，每个组员都有一个职位，第一周确定每个组员的职位。第三、四周确定公司的名称、职能和业务范畴，并在全班演示。（2）考核方式平时表现：两个方面，一是整组的表现,即各个公司在各种课堂活动上的表现；二是个人的主动表现和提问表现.只要平时刻苦努力,积极主动。期末卷面：一整套BEC初级的模拟题。口试：口试的形式仿照BEC初级口试形式并加上案例表演。

（3）进入正题本次课的项目主要是介绍公司的职务分类,职能范畴，撰写个人简介及设计名片。 Reading: Read and get to know the format of BEC preliminary exam. Reading and Discussion: Read the materials about Training and Workshops in order to know the job title and responsibilities. Listen: Listen and grasp the job title. Grammar: Ss should grasp the present simple and adverbs and expressions of frequency by self-study, group work and game. Speaking: Discuss Work-life balance in groups and report it out. Vocabulary: Remember all the new words in this module and finish the exercises in the book. Homework: 1. Review all the important points in these two modules. 2. Design your business cards. 详案 Module 1 & World of Work & BEC Preliminary Exam I.Aims and Objectives: At the end of this session, the students should be able to: a.Know the general information about Cambridge BEC Preliminary, the useful study strategies for this course and the content of Pass Cambridge BEC Preliminary. b.Talk about jobs, design the business cards and grasp the present simple and adverbs and expressions of frequency. II.Session Outline 1.Greetings 2.Duties: 1) Warmer (books closed): T asks Ss the definition of BEC and the format of the exam. 2) Reading 1: a. T leads Ss read the instructions of BEC preliminary exam (P14-15) and finish the exercises after it.

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教学方法的多样性必须依托丰富的教学手段。教学手段的多样化可以提高学生对学习商务英语口语的热情,加强对商务活动场景的感性认识。在实际教学过程中可以充分利用多媒体、网络等现代教学手段,激发学生的学习兴趣。在这样的环境里,教师可以利用各种音像资料教学软件丰富教学内容,活跃课堂气氛。对部分口语素材,如报价单，包装规格、支付方式等通过多媒体手段演示,并模拟双边谈判、成交等程序,加深印象。此外,教师可以指导学生学会利用网络上的丰富资源,培养他们的自主学习能力,促进课堂知识的消化。如有条件可以组织专业教师自行开发外贸英语口语教学软件或课件,放到校园网上,要求学生课后上网浏览。如图1-1所示。图1-1 商务英语口语教学的多种教学手段 ③实践教学内容和环节的确定实训1 机场迎客实训内容：机场迎接国际贸易伙伴或准伙伴实训目的：让学生了解并体验各国迎候、见面、打招呼的不同方式、喜好及忌讳，了解机场接客的基本程序及礼仪。实训场地：黄花机场实训步骤：1、确认对方，自我介绍 2、问候客人，稍作闲聊 3、安置行李，驱车送客

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《新编商务英语精读》实践教学大纲概论【具体教学内容】【教学目的要求】【实践内容】概论《新编商务英语精读》是一套将培养英语语言能力与学习商务知识相结合的新教材。加强实践练习，对于消化课文、使用词汇、训练口语和实战模拟，具有重要意义；是扩大学生商务英语词汇量、提高学生商务英语的听、说、读、写水平以及能够把所学知识运用于各种日常交际活动和商务活动的必要途径。实践教学大纲名称：《新编商务英语精读》学时与学分：电子商务和市场营销专业，18 / 36学时，1 / 2学分；应用英语专业，64 / 128学时，4 / 8学分。先修课程和实践内容：大学英语、综合英语、英语视听说实践教学目标：通过本课程的学习，加强听、说、读、写等方面的训练，熟悉商务英语基本技能，接触真实语言材料，了解各种商务活动场景，积累相关的商务知识，系统掌握商务英语的基本词汇，提高商务英语语言水平和使用能力，实现毕业后在生活和对外商贸活动中进行正确的英语表达。适用学科专业：电子商务、市场营销、应用英语实践场地和器材：网络教室、下载视频资料、课本习题教材及参考资料： 1、《新编商务英语精读》，（学生用书）张逸主编，高等教育出版社，2004年， ISBN7-04-015856-6。 2、《新编商务英语精读2》，（学生用书）张逸主编，高等教育出版社，2005年，

ISBN978-7-04-016242-4。 3、Lanwood.《新编剑桥商务英语》（第二版学生用书）及练习册（中级）经济科技出版社 4、《新视野商务英语》外语教学与研究出版社考核方式：考查，是平时成绩（50%）的重要参考内容。学生平时的出勤率（约占10%），平时作业情况（约占20%）课堂表现情况（约占20%）。【具体教学内容】

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剑桥商务英语中级教案（正页）课程名称：bec 中级辅导学时：2 第次课上课日期： Teaching aims: 1. To enable Ss to know the basic information about BEC vantage exam and talk about teamwork 2. To learn some ways to understand and build vocabulary 3. To talk about teamwork 4. To learn how to understand and build vocabulary 5．To learn expressions on making and changing arrangement Difficult points: To learn how to understand and build vocabulary To practice making and changing arrangements Teaching methods: Discussion and oral presentation 1.1 ways of working Warm-up Speaking Step1 choose the five most important characteristics of a good team and put them in order Step2 pair work. Conduct a dialogue about teamwork. . Word tips ●Co-operative 齐心协力的 ●have communication problems 交流有问题 ●attach importance to team-building 重视团队建设 ●develop team work 开拓团队协作 ●an effective team 精锐团队 ●share the same values 具有相同的价值观 Quotes and proverbs about team work Henry Ford ●Coming together is a beginning ●Keeping together is process ●Working together is success ●Susan Gerke, IBM ,Leadership Development Conflict is inevitable in a team ... in fact, to achieve synergistic(协同的）solutions, a variety of ideas and approaches are needed. These are the ingredients for conflict. Benjamin Franklin

10级商务英语精读3

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商务英语泛读期末考试试卷

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剑桥商务英语授课教案(中级)

Introduction & Unit 1a Teamwork (1) Objective: make students get to know basic information about Cambridge BEC vantage and talk about teamwork Focus on : to talk about teamwork Introduction about the exam The exam comprises four tests: reading, writing, listening and speaking. The Speaking Test date is decided after your entry is confirmed by Cambridge. Candidates will receive an overall grade and separate grade for each test. (Pass grades A,B,C or Fail grades D,E). How to understand, record and build vocabulary Advise students to adopt following ways on vocabulary Ways to understand new words 1. Examine the context of the word a. the context

b. b. the position of the word 2. Examine the word itself a. prefixes (e.g. inter-, un-, bi-) b. suffixes(e.g. -ee, -tion, -ical) 3. Use a dictionary or website (e.g. https://www.wendangku.net/doc/f517818918.html,, or https://www.wendangku.net/doc/f517818918.html,) Ways to record new words 1. in the margin of your course book 2. on a separate sheet of paper 3. in a vocabulary notebook 4. on a computer 5. on cards Ways to build vocabulary 1. compound words 2. using prefix and suffix 3. synonym and antonym

商务英语精读A卷

商务英语精读试卷 I．Choose the best answer from A, B, C or D. (20 points) 1. Multinational companies usually have ______ in different countries. A. parent companies B. subsidiaries C. factories D. subsidies 2. One aim of companies which sell goods or services is to increase their market ______ . A. occupation B. percentage C. share D. offer 3. In order to improve their services to customers, banks need to become more ______ . A. customer – oriented B. profitable C. aggressive D. efficient 4. Having only ______ in different countries gives global companies more flexibility to move their manufacturing activities from one country to another. A. subsidiaries B. assembly lines C. research centers D. assembly operations 5. Cultural differences are one of the potential ______ of international mergers. A. threats B. pitfalls C. attractions D. advantages 6. Most countries give foreign companies ______ to attract new investment. A. tariff reduction B. important tariffs C. tax incentives D. share ownership 7. Companies that handle all aspects of their business internationally, such as the big oil companies, are known as ______ companies. A. multinational B. important tariffs C. merged D. vertically – integrated 8. The movement of money into and out of a company is known as ______ . A. annual turnover B. profit margin C. cash flow D. bank charges 9. All mergers aim to create ______ for the two companies' shareholders. A. added value B. overheads reduction C. economies of scale D. tax benefits 10. The Lenovo computer company has always been ______ and different in the design and technology of its PCs.

商务英语阅读教学浅论

商务英语阅读教学浅论 " 论文关键词：英语阅读；商务英语；教学论文摘要：英语阅读是语言教学中的重要活动，阅读教学开展的成功与否很大程度上影响着综合运用英语的能力。商务英语阅读更是如此。商务英语阅读是一种特殊的阅读，它不仅是基础英语阅读的延伸，更是商务知识的获取过程。商务英语阅读教学，一是阅读教学，即教师指导学生掌握各种阅读技能，从而逐步提高理解能力和阅读速度，在增进语感的基础上提高实际运用语言的能力；二是商务知识教学，即以语言为载体，以阅读为手段，把核心的商务内容放在其中，通过引导学生阅读商务文体的语篇实现其对商务知识的掌握，以满足未来就业的需求和社会发展的需要。一、从制约因素来看商务英语教学（一）阅读方法不当 1、有声阅读。在课堂中往往有学生不自觉地在阅读过程中发出声音，

结果导致阅读速度很慢，而且“读”往往把学生的部分注意力转移到了读音等其他方面，影响阅读的有效性。 2、追求逐字逐句的理解。很多学生都在阅读过程中要求自己对每个字句的意思都能有清楚的理解，其结果往往不但影响阅读速度和效率，更增强自己的挫折感，不利于以后阅读的开展。 3、经常回读课文。不少学生经常在阅读过程中，不断反复的回视上文，导致信息输入的不连贯和混乱，常常影响对文章整体意思的理解。（二）词汇量制约商务英语阅读区别于普通阅读的是：在商务英语阅读的过程中，往往会出现较多的经贸等方面专业术语或半专业术语，，一些普通阅读中的核心词意思也可能会发生改变或者语篇中会出现一些日常生活不常用的专业术语，这使的很多学生方寸大乱，不知道该怎么阅读。（三）相关专业知识的匮乏在给出专业术语和其他生词注解的情况下，学生仍然读不好；而对一篇包含较简单、接近生活的商务内容的文章，即使里面有一些术语或其他生词，学生也能理解得较好。可见学生阅读能力低还牵扯到了背景知识问题，即相关专业知识的问题。二、从教学方法上探讨商务英语阅读教学从众多问题的暴露中不难看出，商务英语阅读需要从阅读方法和阅读内容上双管齐下。以下是笔者在探究性实践基础上，总结所得到的