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英译汉竞赛原文 (1)

英译汉竞赛原文 (1)
英译汉竞赛原文 (1)

英译汉竞赛原文:

How the News Got Less Mean

The most read article of all time on BuzzFeed contains no photographs of celebrity nip slips and no inflammatory ranting.It’s a series of photos called ―21 pictures that will restore your faith in humanity,‖ which has p ulled in nearly 14 million visits so far. At Upworthy too,hope is the major draw. ―This kid just died.What he left behind is wondtacular,‖an Upworthy post about a terminally ill teen singer,earned 15 million views this summer and has raised more than $300,000 for cancer research.

The recipe for attracting visitors to stories online is changing.Bloggers have traditionally turned to sarcasm and snark to draw attention.But the success of sites like BuzzFeed and Upworthy,whose philosophies embrace the viral nature of upbeat stories,hints that Web craves positivity.

The reason:social media.Researchers are discovering that people want to create positive images of themselves online by sharing upbeat stories.And with more people turning to Facebook and Twitter to find out what’s happening in the world,news stories may need to cheer up in order to court an audience.If social is the future of media,then optimistic stories might be media’s future.

―When we started,the prevailing wisdom was that snark ruled the Internet,‖says Eli Pariser,a co-founder of Upworthy. ―And we just had a

really different sense of what works.‖

―You don’t want to be that guy at the party who’s crazy and angry and ranting in the corner—it’s the same for Twitter or Facebook,‖he says. ―Part of what we’re trying to do with Upworthy is give people the tools to express a conscientious,thoughtful and positive identity in social media.‖And the science appears to support Pariser’s philosophy.In a recent study from the Massachusetts Institute of Technology,researchers found that―up votes,‖showing that a visitor liked a comment or story,begat more up votes on comments on the site,but―down votes‖did not do the same.In fact,a single up vote increased the likelihood that someone else would like a comment by 32%,whereas a down vote had no effect. People don’t want to support the cranky commenter,the critic or the troll.Nor do they want to be that negative personality online.

In another study published in 2012,Jonah Berger,author of Contagious:Why Things Catch On and professor of marketing at the Wharton School of the University of Pennsylvania,monitored the most e-mailed stories produced by the New York Times for six months and found that positive stories were more likely to make the list than negative ones.

―What we share [or like] is almost like the car we drive or the clothes we wear,‖he says.―It says something about us to other people.So people would much rather be seen as a Positive Polly than a Debbie Downer.‖

It’s not always that simple:Berger says that tho ugh positive pieces drew more traffic than negative ones,within the categories of positive and negative stories,those articles that elicited more emotion always led to more shares.

―Take two negative emotions,for example:anger and sadness,‖Berger says. ―Both of those emotions would make the reader feel bad.But anger,a high arousal emotion,leads to more sharing,whereas sadness,a low arousal emotion,doesn’t.The same is true of the positive side:excitement and humor increase sharing,whereas contentment decreas es sharing.‖And while some popular BuzzFeed posts--l ike the recent ―Is this the most embarrassing interview Fox News has ever done?‖--might do their best to elicit shares through anger,both BuzzFeed and Upworthy recognize that their main success lies in creating positive viral material.

―It’s not that people don’t share negative stories,‖says Jack Shepherd,editorial director at BuzzFeed.‖it just means that there’s a higher potential for positive stories to do well.‖

Upworthy’s mission is to highlight serious issues but in a hopeful way,encouraging readers to donate money,join organizations and take action.The strategy seems to be working:barely two years after its launch date(in March 2012),the site now boasts 30 million unique visitors per month,according t o Upworthy.The site’s average monthly unique visitors grew to 14 million people over its first six quarters –to put that in

perspective, the Huffington Post had only about 2 million visitors in its first six quarters online.

But Upworthy measures the success of a story not just by hits. The creators of the site only consider a post a success if it’s also shared frequently on social media.―We are interested in content that people want to share partly for pragmatic reasons,‖ Pariser says.―If you don’t have a good theory abou how to appear in Facebook and Twitter , then you may disappear.‖

Nobody has mastered the ability to make a story go viral like BuzzFeed.The site,which begen in 2006 as a lab to figure out what people share online, has used what it’s learned to draw 60 million monthly unique visitors,according to BuzzFeed.(Most of that traffic comes from social—networking sites, driving readers toward BuzzFeed’s mix of cute animal photos and hard news.) By comparison the New York Times website , one of the most popular newspaper sites on the Web , courts only 29 million unique visitors each month , according to the Times .

BuzzFeed editors have found that people do still read negative or critical stories , they just aren’t the p osts they share with their friends.And those shareable posts are the ones that newsrooms increasingly prize .

―Anecdotally,I can tell you people are just as likely to click on negative stories as they are to click on positive ones, ‖ says Shepherd.

―But they’re more likely to share positive stories.What you’re interested in is different from what you want your friends to see what you’re interested in . ‖

So as newsrooms re—evaluate how they can draw readers and elicit more shares on Twitter and Facebook , they may look to Buz zFeed’s and Upworthy’s happiness model for direction .

―I think that the Web is only becoming more social , ‖ Shepherd says. ―We’re at a point where readers are your publishers. If news sites aren’t thinking about what it would mean for someone to share a story on social media,that could be detrimental . ‖

汉译英竞赛原文:

城市的迷失

沿着瑗珲—腾冲线,这条1935年由胡焕庸先生发现并命名的中国人口、自然和历史地理的分界线,我们看到,从远距离贸易发展开始的那天起,利益和权力的渗透与分散,已经从根本结构上改变了城市的状态:城市在膨胀,人在疏离。里尔的阿兰(Alain)的话到今天仍然振聋发聩:“金钱万能,不是凯撒万能。”

在古罗马,柱子是按照人的比例划分的;到了文艺复兴时期,人就是世界上最美好的尺度。今天的中国城市里,裁弯取直的河渠,向四面八方扩张的交通,膨胀硕大的以便于接纳更多商业行为的城市广场与建筑立面,都在告诉人们建设背后的权力与资本才是审美标准。直到有一天,回过头来看到自己的孩子站在为车辆交通铺开的、满是尘土的路上,我们才发现,城市的大,却容不下一个让孩子们展开笑颜的机会。

规划和设计的弊病,不在于追求利益这件事本身,而在于追求利益和权利时的鬼迷心窍,把人类其他的需要都忘记得一干二净。城市数量在变多、规模在扩大、城乡结构在解体,但城市的性质和目的,却被忘却了:最聪明的人不再懂得社会生活的形式,而最无知的人却准备去建设社会生活的形式。

城市大了,人小了。人们和他们的城市息息相关而又格格不入。人们不能获得有悖于商业世界、内容更充实更满意的生活手段,成为了旁观者、读者、听众和消极的观察者。于是,我们年夏一年不是真正地生活着,而是间接地生活着,远离内在的本性。这些本性,掠过照片沉默和迷茫的脸孔,偶然从天空飘过的风筝看到,偶然从孩子们看到鸽子时孩子脸上的笑靥看到。

人与城市的分离,让人无所适从;让人欣慰的是,大家都没有忘记要生活这

件事。城市最早作为神袛的家园,代表了永恒的价值、安慰和神的力量。过去人与人的隔离与区别,将不能维持下去;城市最终体现的不再是一个神化了的统治者的意志,而是城市每一个个体和全体的意志;它不再是冲突本身,而成为了为日常生活的矛盾与冲突、挑战与拥抱提供生动舞台的容器;艺术与思想有一天也能闪现在城市的角落,与人们的生活相交织。也许到了这一天,我们才能真正说,城市让生活更美好。

翻译比赛

2012年第二十四届韩素音青年翻译奖规则及原文 2012-01-18 20:49:53| 分类:科研信息|字号订阅 中国译协《中国翻译》编辑部与江苏人文环境艺术设计研究院(中国译协江苏培训中心)联合举办第二十四届韩素音青年翻译奖竞赛。具体参赛规则如下: 一、本届竞赛分别设立英译汉和汉译英两个奖项,参赛者可任选一项或同时参加两项竞赛。 二、《中国翻译》2012年第1期以及中国翻译协会网站(https://www.wendangku.net/doc/ab52194.html,)韩素音青年翻译奖专栏刊登竞赛规则、竞赛原文;参赛报名表请到中国翻译协会网站韩素音青年翻译奖专栏下载。 三、参赛者年龄:45岁以下(1967年1月1

日后出生)。 四、参赛译文须独立完成,杜绝抄袭现象,一经发现,将取消参赛资格。请参赛者在大赛截稿之日前妥善保存参赛译文,请勿在书报刊、网络等任何媒体公布自己的参赛译文,否则将被取消参赛资格并承担由此造成的一切后果。 五、参赛译文和参赛报名表格式要求:参赛译文应为WORD电子文档,中文宋体、英文Times New Roman字体,全文小四号字,1.5倍行距,文档命名格式为“XXX(姓名)英译汉”或“XXX(姓名)汉译英”。参赛报名表文档命名格式为“XXX(姓名)英译汉参赛报名表”或“XXX(姓名)汉译英参赛报名表”。译文正文内请勿书写译者姓名、地址等任何个人信息,否则将被视为无效译文。每项参赛译文一稿有效,恕不接收修改稿。 六、参赛方式及截稿日期:请参赛者于2012年5月31日(含)前将参赛译文及参赛报

名表以电子文档附件形式发送至hansuyin2012@https://www.wendangku.net/doc/ab52194.html,,发送成功的文档得到自动回复后,请勿重复发送。如需查询是否发送成功,可在6月10日至7月10日之间拨打电话(010)68997177。本届竞赛不再接收打印稿。 七、参赛者在提交参赛译文后,交寄报名费50元,如同时参加两项竞赛,请交报名费100元。 汇款地址:北京市阜外百万庄大街24号《中国翻译》编辑部,收款人:《中国翻译》编辑部,邮编:100037。请在汇款单附言上注明“XXX(姓名)参赛报名费”字样。未交报名费的参赛译文无效。 八、本届竞赛设一、二、三等奖和优秀奖若干名,一、二、三等奖获得者将被授予奖金、奖杯、证书和纪念品,优秀奖获得者将被授予证书和纪念品。2012年第6期(11月15日出版)《中国翻译》杂志将公布竞赛结果。

《英译汉教程》(连淑能主编,高等教育出版社)-第10~12章【圣才出品】

第10章Division(拆译法) 10.1 复习笔记 In division, we have to determine where to divide, how to divide, what the subject or the predicate of the new clause or sentence should be, and how to rearrange various parts of the original sentence. These may involve such techniques as Conversion, Addition and Inversion. 拆分时要注意以下问题:在哪里拆分,怎样拆分,新的从句或句子的主语、谓语分别是什么,以及如何重新组织这些部分。这里涉及到的技巧有转换法、增补法和倒置法。 一、Picking Out of Words(拆译单词) It is advisable to pick out those words which are hard to reproduce in the original structure and expand them into Chinese word groups, clauses or sentences. There are usually three steps to deal with such words: 翻译过程中,如果一个单词的意义很难用汉语在原有句法框架下表达出来,就可以把该单词抽取出来,并将其扩展为汉语词组、从句或句子。具体操作步骤如下: 1. Determine which word(s) to pick out; 确定需要抽取出来的单词; 2. Apply Conversion or Addition, if necessary, to make the translated version smooth and well-connected; 必要时运用转换法或增补法,使译文流畅、通顺;

英译汉历年真题翻译

英译汉历年真题全文翻译 1994年真题参考译文 新学派科学家们认为,在扩大科学知识范围的过程中,技术是一股被忽视了的力量(71)他们认为,科学之所以向前发展,与其说是因为天才伟人的真知灼见,还不如说是因为像改进了的技术和工具之类更为普遍的东西。(72)一位新学派的领袖人物坚持说,简言之,所谓的科学革命主要是指一系列工具的改进、发明和使用;这一系列工具的改进、发明和使用在无数个方面拓展了科学的领域。(73)多年来,工具和技术本身作为根本性革新的源泉在很大程度上被历史学家和思想家们所忽视了。肯定技术的现代派认为,诸如伽利略、牛顿、麦克斯韦、爱因斯坦这样的著名科学大师以及像爱迪生这样的发明家都十分重视各种不同的、可用于科学实验的工艺信息和技术装置并从中获益匪浅,提倡肯定技术、否定天才的论点之核心是对伽利略在科学革命的初期所起作用的分析。当时人们对天体的认识源于公元二世纪时的天文学家托勒密。他认为,在复杂的天体系统中所有的天体都围绕着地球运动。(74)伽利略最伟大的成就在于,在l 609年他是第一个用新发明的望远镜来观察天空的人,以证实行星是围绕太阳旋转而不是围绕地球旋转的。但故事中真正的英雄,新学派科学家们认为,是改进制作眼镜的机器的漫长过程。 联邦政府的政策不可避免地卷入了这场“技术”对“天才”之争。(75)政府是应该以牺牲技术作为代价来增加对纯理论科学的经费投入,还是相反,这常常取决于人们把哪一个看作驱动力量。

1995年真题参考译文 广泛用来帮助选拔、分类、委派或者提拔学生、雇员和军事人员的标准化教育或心理测试最近在图书、杂志、日报甚至国会中成了攻击的目标。(71)把标准化测试作为抨击的目标是错误的,因为在抨击这些测试的时候,批评家没有注意到错误在于那些不甚了解或者是不能胜任的使用者。测试本身只是工具,其特点是在具体条件下可以得到相当精确的测定。测试结果究竟是有价值、无意义或者有误导作用在部分程度上取决于工具本身,但在很大程度上取决于使用者。 所有对未来表现有根据的预测都取决于对相关的过去表现的一些了解:学习成绩、研究能力、销售纪录或者任何合适的信息。(72)这些测试将在多大程度上为后来的表现所证实,这取决于所采用信息的数量、可靠性和适应性,还取决于解释这些信息的技能和才智。任何认真记分的人都知道,能获得的信息往往不全面,而且预测很容易出现错误。应该根据这种情况看待标准化测试。对于一个人的学识,他所掌握的技能或者他是哪种类型的人,标准化测试提供了快捷,而客观的获取信息的办法、和其他种类的信息一样,按这种方法获得的信息从质量上来讲也有其自身的长处和短处。(73)因此,在某一特定情况下,究竟是采用测试,(采用)其他种类的信息,或是两者兼用,取决于与相对效度有关的来自经验的证据,还取决于诸如费用和可获取性之类的因素。(74)一般来说,当所要测定的特征能够最为精确地界定时,测试最为有效;而当所要测定或预测的东西不能明确地界定时,测试的效果则最差。如果使用得当,测试提供一种快速获取有关许多人的可比性信息的方法,有时还会鉴别出潜力大、过去却未被承认的学生,但测试无法做到的事情也很多。(75)例如,这些测试并不能弥补明显的社会不公平现

英译汉(全)

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